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Blogging

How to Write Attention-Sucking Content That Rakes in Website Traffic

By | Aug 13, 2017 at 12:45 pm

In the sea of craptastic content that are published online every single day, you need to come up with a technique that enables you to grab your audiences’ attention. Of course, there’s no way you’ll be able to do that if you’re publishing the…

Opinion/Analysis

San Francisco

Now Netflix Controls Every Step of Video Content Creation

By | Aug 8, 2017 at 11:30 am

Netflix is never at a loss for new ways to prove how large it is. The streaming service is releasing 1,000 hours of content this year, up dramatically from 600 hours in 2016. It’s the biggest streaming service, with more than 100 million paying…

Marketing

5 Ways Content Marketing Can Revolutionize Your Online Business

By | Apr 27, 2017 at 10:30 am

Sure, you have probably heard of content marketing. But at a first glance, it can be difficult to determine what content marketing is or what its benefits are. Content marketing’s purpose is to attract and retain customers by consistently creating and curating relevant and…

Interviews

GAIN’s CEO on How the App Bootstrapped Its Way to a Winning Business

By | Apr 25, 2017 at 4:30 pm

As the internet’s “wild west” era comes to an end, the open internet’s promise of freedom has given way to siloed social networks as the gatekeepers that connect audiences with content. For marketers, that means one thing: It’s time to power up their social…

Trends

5 Things You Need to Do Now to Boost Your SEO

By | Apr 12, 2017 at 2:20 pm

Search engine optimization is an ever-changing field. While SEO started out as a marketers game, it has become a developer’s game in 2017. With machine learning and algorithms becoming more complex, SEO is definitely more technical in nature than any of us could’ve imagined….

Startup_Mixology_300x250

Virtual Reality

The 3 Reasons Why Virtual Reality Will Still Take a While to Catch On

By | Feb 23, 2017 at 4:30 pm

VR has been the cool new thing in tech for so long that it’s almost too old to be cool anymore. Here’s a clip of a headset being demo’d a quarter of a century ago, for instance. Yet despite a hyped 2016 holiday season…

Opinion/Analysis

When You Should Ask Your Users to Pay for Premium Content

By | Jan 23, 2017 at 5:50 pm

By 2020, the global spending on digital media will reach $3.4 trillion according to a new forecast from International Data Corporation. While that might sound like the best news ever, there’s even better news for the online publishing industry and content creators, as consumer spending…

Tips & How To’s

Why Every Startup Should Have a Blog of Their Own

By | Oct 5, 2016 at 10:30 am

Content marketing is all about developing a piece and sharing it with the world via the internet. Similarly, blogging is all about telling a story and getting your work published for the world to see. While blogging and content marketing may seem quite similar, there are plenty of…

Tips & How To’s

3 Useful Design Tips and Tools for Content Creators

By | Aug 29, 2016 at 7:00 pm

As website owners and bloggers, we are the content creators of the internet. With more than a billion active sites on the internet today, not only does this mean there is a never ending supply of content out there flooding the internet, it also…

Product Launch

How Reddit’s Latest Advertising Plan Will Push the Platform Forward

By | Jul 27, 2016 at 3:33 pm

When it comes to finding the best way to make online platforms profitable, many companies are still figuring out a magic formula. But with digital media reshaping how we’re able to use these tools to improve how we create content for consumers and ensure…

Public Relations

Writing Content that Connects with Your Target Audience

By | Jul 1, 2016 at 9:00 pm

Social media has started to influence millennials in a big way. These social network sites have digitized the traditional public relations and are embraced by bloggers and journalists with open arms. Newspaper, catalog, radio, television, and even websites have taken a backseat to these platforms. The power to…

Business

Industry Shifts Could Mean the End of Websites

By | Jun 1, 2016 at 9:45 am

Digital trends have helped make a drastic difference in how we approach content creation and interactions online. However, they also mark the end of industry staples at faster rates than we have previously predicted. As platforms move to take over the Internet, could we…

Opinion/Analysis

Creating Robotic Content in a Algorithm-Advanced Industry

By | May 23, 2016 at 8:00 pm

Creating content in the digital market that we operate in is becoming increasingly important for businesses. The technological advances that we’re making now have a drastic impact on how these industries will be affected in the future. But in a world that’s increasingly becoming…

Tips & How To’s

The Blogging Habits You Need to Drop Now

By | Apr 29, 2016 at 7:00 pm

Developing a list of best practices is important for any industry or profession. The only downside is that, when it comes to blogging, which is part science and part art, good blogging habits don’t always come naturally. In fact, it can be hard to…

Marketing

How to Create Amazing Content in Record Time

By | Apr 27, 2016 at 7:00 pm

Odds are you already know how a well done, robust blog can positively impact your business. According to HubSpot, 84% of inbound marketers see activities like blogging and SEO as rising in importance. Even as other digital tools see an increase in user activity,…

Opinion/Analysis

Is There Sustainability in the Monetization of Platforms Like Medium?

By | Apr 20, 2016 at 5:38 pm

Publishing platforms have been shifting how they do business over the last few years. While smaller indie publications are cropping up, it’s becoming increasingly difficult to compete in a saturated market for digital content. Many platforms are coming up with new ways to keep…

Tips & How To’s

How to Create Content That People Actually Read [INFOGRAPHIC]

By | Jan 13, 2016 at 9:00 am

There’s a lot of mediocre content out there. There’s also a lot of decent content. But think about the content that you return to again and again – a blog you read for insight and motivation, a video that is particularly clever, or an…