Every tech industry has its major players. Streaming video has Netflix as top dog, with Hulu and Amazon Prime at its heels. Uber and Lyft are the two companies synonymous with ride-sharing apps. The nascent self-driving car industry already has its power players and their...
Over the last 17 years, I’ve helped thousands of entrepreneurs and businesses generate more web traffic and sales through search engine optimization (SEO). As founder and former CEO of Pepperjam, which was sold to eBay in 2009, and current CEO of LSEO.com, I’ve seen...
With the large number of companies currently in existence and the creation of many more each day, social marketing is becoming an even larger part of any product lifecycle. Now you can learn the tricks of the trade with the Full-Stack Marketer Bundle, and...
People took to social media amid a controversial internal memo by a Google software engineer called “Google’s Ideological Echo Chamber,” which was not only a slap in the face to women in tech and diversity initiatives as whole, but also claimed that there was...
Over the weekend, an internal document at Google had effectively gone viral within the tech company's workforce. The memo, penned by one of Google's senior software engineers, thoroughly and perhaps excessively explains that the tech company's diversity initiatives need to be ...
The internet's frenemy power couple, Google and Facebook, are back at it. The duopoly has long held an iron grip on the closed internet: As general internet use has shifted from the open web to the siloed apps of mobile, Google and Facebook's influence...
While most of the mobile apps you know and love are free, the business world is all about making money. Sure, some entrepreneurs are all about saving the world, but if you can't secure your bottom line, the only thing you're going to be...
A good app can do so much. It will organize your smartphone, connect you with friends, and keep you company on those longer trips to the bathroom. And while everyone loves a good mobile game, there are so many non-game apps out there that...
It's happened to all of us. One person in a company wide email chain hits “Reply All” and it begins: the tidal wave of notifications that are neither important nor necessary. While email is a proven tool across the business world, this flaw has...
Savvy marketers know that they need to keep up on the latest digital marketing trends within their industry, but outside of marketing circles there’s often a lack of awareness about how important it is to stay current with the marketing trends—digital marketing is changing...
Fans of Star Trek: The Next Generation will remember intrepid Enterprise commander Jean-Luc Picard barking, “Computer! Get me the coordinates of the Klingon Bird of Prey!” or “Computer! Name the chemical compounds in this Romulan ale!” The good news is that the average ...
The internet has made it easier for patients and other healthcare consumers to search for the best healthcare services and products and most of their purchasing decisions are based on online reviews. According to a survey conducted by Econsultancy, it was found that about...
A bit more than two decades ago, company owners or “bosses” used to have a lady as a secretary who answered landline phones all day and neatly wrote messages and appointments in her textbook. Nowadays, we have “traditional” virtual assistants (VA) that ...
For many employees, being locked in an enclosed space with their boss might sound like a nightmare. However, the latest craze in team building involve a place that requires you to help figure out puzzles in order to escape. Escape room games use problem...
At the 2017 Cannes Lions International Festival of Creativity, the creative global community come together to learn, network and celebrate individuals who push the limits of business, creative communications and change for good. This year, Adobe and Wunderman selected 11 of ...