The New Marketing Trend: Exploring Offline Verticals With Online Brands
By Adam Rowe | Jun 29, 2017 at 10:30 am
Once upon a time, every offline brand tried its best to ignore the internet. Then every brand tried to get onto the internet, with wildly varying levels of success. Today, that process is reversing: Online brands that used to ignore the offline world are…
Should We Really Be Measuring CEO Likability?
By Conor Cawley | May 31, 2017 at 2:20 pm
Last week, tech publications and startup news sites were all asking the same thing: how much do you like your boss? The questions were spurred by the inaugural 2017 Owler Top Rated CEO Awards, which scored CEOs based on how much people like them. By…
Is College Education Important For Entrepreneurs?
By Dianna Labrien | Jan 30, 2017 at 2:20 pm
In addition to being rich and wildly successful, Steve Jobs, Mark Zuckerberg, Richard Branson, and Kevin Rose all have something else in common: none of them graduated from college. The question is, do these examples stand as proof that college isn’t something that entrepreneurs…
When You Should Ask Your Users to Pay for Premium Content
By Dianna Labrien | Jan 23, 2017 at 5:50 pm
By 2020, the global spending on digital media will reach $3.4 trillion according to a new forecast from International Data Corporation. While that might sound like the best news ever, there’s even better news for the online publishing industry and content creators, as consumer spending…
The Two Biggest Surprise Products of CES 2017
By Yeshaya Krispin | Jan 12, 2017 at 5:50 pm
For those that haven’t been, CES in Las Vegas is an exciting event that acts as an incredible learning experience for budding entrepreneurs. As perhaps one of the most notable displays of the technology of the future, CES is chock full of new products,…
How Startups Can Help Transform the Education World
By Dianna Labrien | Dec 26, 2016 at 2:30 pm
CB Insights found that from 2010 to 2014 the edtech industry saw more than a 503 percent growth in total investment dollars. By 2020, it is estimated to be a $192 billion industry. And there’s a good reason why edtech is in high demand…
How Deep Learning Is Altering The World Around Us
By Dianna Labrien | Dec 12, 2016 at 9:15 am
Perhaps it began with the movie Space Odyssey: 2001; perhaps it was re-kindled with the 2013 movie, Her. The idea that machines (computers) could one day learn, feel, and behave like humans has fascinated us for years. Of course, we are not there. But…
The Fate of the Office in the ‘Post-Work Era’
By Simon Davies | Nov 28, 2016 at 8:30 pm
With the rise of automation, human work may soon be a thing of the past. But when we reach this ‘post-work era’, what will become of the millions of offices that line our skylines? Professor Moshe Vardi of Rice University estimates that 50 percent of…
Are We Already Seeing The Demise of Wearables?
By Dianna Labrien | Oct 3, 2016 at 10:40 am
Do you feel naked if you leave the house without your FitBit? Are you completely lost when you head to work and forget your favorite smart watch? Well, that feeling might not last very long. A recent study found that most people ditch their…
7 Ways Marketers Benefit from the US Presidential Election
By AJ Agrawal | Sep 23, 2016 at 4:00 pm
With the election coming up, marketers are enjoying this time of year. They have so many benefits that come their way when it comes time for an election year. A marketer’s main goal is to take advantage of all of the marketing benefits without…
With the Success of Coworking Spaces, Should You Launch Your Own?
By Ryan Kh | Sep 15, 2016 at 10:20 am
Look hard enough and you’re sure to find successful entrepreneurs who’ve built diversified businesses from the ground up. But when you’re launching, it’s hard to find the funds for office space. And working out of the home isn’t always feasible—or fun. That’s why more…
Are We Overusing the Term ‘Leader’?
By Dipti Parmar | Sep 7, 2016 at 12:30 pm
The word leadership is thrown around quite liberally, but it is less common to analyze what leadership means, to think about who leaders really are, and to consider how to expand the pool of leaders. People usually think only of the actions a leader…
Why Mobile Payments Are Still a Big Mess
By Dianna Labrien | Aug 31, 2016 at 11:45 am
You’re at the grocery store, ready to make your payment. You swipe your card. It doesn’t take. You swipe it again, still nothing happens. The cashier peers over at your card. “Oh, that’s a chip card. You have to insert it.” they tell you….
3 Reasons Why Having a Beard Can Make You a More Successful Entrepreneur
By Hugo Leveille | Aug 23, 2016 at 11:00 am
Being an entrepreneur is a tough business to be involved in. You work long hours and long days for something that you believe in that few people understand or appreciate and ultimately if it goes wrong then it’s your fault and all on you….
How Solid Inventory Management Systems Help Startups Succeed
By Holly Chavez | Aug 19, 2016 at 11:00 am
Startups often operate with razor thin margins, which makes it imperative for them to avoid wasting money. This is the primary reason that new businesses typically have a barebones staff and keep a minimal amount of inventory on hand. However, as your startup begins…
Recruiting Great Talent Nowadays Requires Great Storytelling
By Lars Schmidt | Aug 19, 2016 at 10:20 am
Recruiting is no longer a transactional field. It’s now a creative field. This shift runs deeper than the cosmetic rebrand to “talent acquisition”. As competition for top talent continues to increase, companies have to rethink how they can stand out to draw talent. This new…
What’s in Store for the Future of Taxi Startups?
By Nate Vickery | Aug 19, 2016 at 9:45 am
In the six short years of its existence, Uber has revolutionized the way we think about public transportation. Just recently, as Forbes reports, the company raised an additional $3.5 billion in funding from Saudi Arabia’s sovereign fund. Uber is now valued at around $68…