Get your exclusive Tech.Co local news and event updates!

Culture

5 Common Principles Millennial Entrepreneurs Use to Succeed

By | Sep 21, 2017 at 8:30 am

Just because the internet has afforded everyone a wide array of tools that they can use to grow their businesses, doesn’t mean that growing a business from practically nothing, to something that investors will find “drool-worthy” is easy to pull off. The fact is,…

Psychology

7 Tips to Help Introverts Break the Ice at Networking Events

By | Aug 25, 2017 at 8:30 am

As the founder of a large networking organization, I get a lot of questions from people who are shy or introverted, asking how they can feel more comfortable going to a networking event. Here are a few quick tips to consider before heading to your next…

Enqos – Tower V3

Tips & How To’s

3 Tips for Developing the Perfect Business Name

By | Aug 12, 2017 at 5:00 pm

Brand language gives a context to new technology, making it seem more understandable and more “cool.” However, figuring out the right brand name is far easier said than done, and often tech firms are guilty of being too technical with branding. They ignore the…

Marketing

Seattle

How to Build Online Authority When You Have None

By | Jun 26, 2017 at 5:00 pm

Online authority is a powerful concept in the world of online marketing, both as a general idea and as a specific application in the field of search engine optimization (SEO). As a general concept, it should be pretty straightforward, the more “authority” you have…

Interviews

Austin

Rohit Bhargava: How to Tell a Story With Your Personal Brand – Interview

By | Mar 17, 2017 at 12:50 pm

In the startup world, having a well-established brand is the key to success. Between getting customers to recognize your value and spreading your message around the world, a solid personal brand can be the difference between fame and failure. And if you ask Rohit Bhargava,…

Personal Branding

Forget Product-First: A Lesson in the Value of Networking

By | Sep 6, 2016 at 2:00 pm

This article was brought to you in partnership with .ME, the premium top-level domain for professionals focused on building their online reputation. A 2010 analysis by the Harvard Business Review revealed that investors placed more money into companies in “which they were connected through…

Tips & How To’s

Personal Branding Tips from a Star Publicity Expert

By | Aug 10, 2016 at 10:21 am

Jonathan Hay is a veteran celebrity publicist and music producer, who has been working in the industry since 1995. Since then he has helped kick start dozens of music careers, sold millions of records and generated massive PR buzz for notable music stars like…

Personal Branding

Authenticity Will Set Your Brand Free

By | Jul 21, 2016 at 7:00 pm

This article was brought to you in partnership with .ME, the premium top-level domain for professionals focused on building their online reputation. There’s a shift towards truth and authenticity in the virtual world and it’s impacting those who want to build a brand. According…

Personal Branding

Facebook Live, Snapchat, 360-Video All Crucial to Today’s Personal Brand

By | Jul 6, 2016 at 10:15 am

This article was brought to you in partnership with .ME, the premium top-level domain for professionals focused on building their online reputation. For small businesses, keeping up with social media trends can feel like running on a never-ending information treadmill. Social platforms are constantly…

Personal Branding

To Attract Investors, Fully Leverage Your Network

By | Jun 21, 2016 at 1:40 pm

This article was brought to you in partnership with .ME, the premium top-level domain for professionals focused on building their online reputation. In an excerpt from the book Startup Mixology, entrepreneur Jason Roberts coined the expression “luck surface area” where the more you communicate…

Tips & How To’s

A Six-Figure Entrepreneur Shares His Branding Tips

By | Jun 1, 2016 at 6:00 pm

Building an attractive reputation, leveraging your personal authority and increasing the trustability factor for your new venture is one of the early-growth challenges all entrepreneurs have to overcome. Abdullahi Muhammed had a lot of branding work to do once he decided to launch his…

Marketing

What Should Your Business Card Look Like?

By | May 16, 2016 at 10:00 pm

Everybody wants to leave a good impression. And there is no better way to do so than by having  a business card that shows people what you are all about. You’ve come across many in your networking days. You’re disgusted by a few, entranced by…

Personal Branding

Here’s the Hierarchy of Needs Behind Personal Branding

By | Apr 18, 2016 at 11:05 am

This article was brought to you in partnership with .ME, the premium top-level domain for professionals focused on building their online reputation. Whether we realize it or not, we naturally gravitate towards certain people, products or brands that make us feel a certain way….

Opinion/Analysis

Gary Vee and Others Share Advice on Personal Branding

By | Apr 11, 2016 at 11:35 am

This article was brought to you in partnership with .ME, the premium top-level domain for professionals focused on building their online reputation. If your tweets, blogs and listicles aren’t getting much traction, experts say it could be from a poorly executed brand image, the…

Personal Branding

How to Attract Recruiters with Your Personal Brand

By | Mar 31, 2016 at 12:34 pm

This article was brought to you in partnership with .ME, the premium top-level domain for professionals focused on building their online reputation. It’s time to face reality that you must begin to manage and monitor your personal brand- don’t worry, you’re not alone. In a recent survey…

Personal Branding

5 Ways to Avoid TMI When Building Your Brand

By | Mar 22, 2016 at 4:27 pm

We’ve all been there…that time when someone familiar to us has a “too much information” (TMI) moment and it becomes awkward. Experts say that TMI could also happen online when building one’s brand. According to a 2015 Domain.ME survey conducted by Wakefield Research, “42 percent of…

Personal Branding

Manage Your Personal Brand If You Want Your Business to Succeed

By | Mar 15, 2016 at 3:57 pm

Imagine you were on the phone with a potential client, and during that time she Googled your name – what would you want her to read about you and your company? While it might feel like a daunting task to build and manage your personal…