Get your exclusive Tech.Co local news and event updates!

Marketing

Seattle

How to Build Online Authority When You Have None

By | Jun 26, 2017 at 5:00 pm

Online authority is a powerful concept in the world of online marketing, both as a general idea and as a specific application in the field of search engine optimization (SEO). As a general concept, it should be pretty straightforward, the more “authority” you have…

Personal Branding

The 6 Ways Typography Can Impact Your Brand

By | Apr 26, 2017 at 8:30 pm

One function of typography is to serve as a part of an identity, whether it’s for a business or even just a personal brand. What you end up using should represent what your brand is all about and resonate with other people. Apple Inc.,…

Tips & How To’s

Personal Branding Tips from a Star Publicity Expert

By | Aug 10, 2016 at 10:21 am

Jonathan Hay is a veteran celebrity publicist and music producer, who has been working in the industry since 1995. Since then he has helped kick start dozens of music careers, sold millions of records and generated massive PR buzz for notable music stars like…

Tips & How To’s

A Six-Figure Entrepreneur Shares His Branding Tips

By | Jun 1, 2016 at 6:00 pm

Building an attractive reputation, leveraging your personal authority and increasing the trustability factor for your new venture is one of the early-growth challenges all entrepreneurs have to overcome. Abdullahi Muhammed had a lot of branding work to do once he decided to launch his…

Tips & How To’s

How to Optimize Instagram to Build Your Personal Brand [INFOGRAPHIC]

By | Aug 17, 2015 at 8:00 am

I’m going to start by telling you a couple of things that you already know: Building a personal brand–whether it be to get a job, charm investors, or engage potential clients–is just as important as building your business’s brand. And leveraging social media platforms is…