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The Real Relationship between Digital Marketing and SEO

By | Jun 20, 2015 at 8:00 am

Digital marketing and search engine optimization (SEO) are two entities that have separate definitions and have different functions. But many consider them similar, as they both complement each other and each cannot work on their own. An SEO agency is hired by businesses to…


A Six-Figure Marketer Shares 3 SEO Tips That Actually Work

By | Jan 12, 2016 at 7:00 pm

Tommy McDonald is not your usual SEO expert. He’s known as the guy, who offers no-bullshit, straight-to-the point advice and gives brutally honest opinions to companies struggling to make their search marketing strategies. Though being a self-starter, McDonald has quickly grown into an opinion…

Infographics / Images

SEO Is Not Dead: Hearken The Hail!

By | Jan 20, 2015 at 11:25 am

Much as we wonder what the future of SEO industry is, there are not many occasions where you get to see a bright light at the end of this long tunnel. Link building has been diminished to its skeletal form, thanks to the death…



Tribeswell Offers Effective Web Marketing Solutions for Small Businesses

By | Oct 30, 2011 at 2:00 pm

Most of the startups we write about at Tech Cocktail are technology-focused, but what about the companies behind the scenes helping these innovators shine? Tribeswell is a Bloomington-based company that helps businesses tell their story through eye-catching web design, conversation-starting social media, and other web…

Social Media


Significantly Increase Social Marketing ROI with SocialToaster

By | Mar 3, 2011 at 1:08 pm

Baltimore-based startup SocialToaster, which will be showcased at our Baltimore mixer on March 3, is a social marketing and reporting platform that significantly increases traffic to an organization’s website using electronic word-of-mouth referrals. How significant, you ask?  Their service claims to be up to…



San Francisco

SES 2010: Search Engine Marketing and Entrepreneurs

By | Aug 14, 2010 at 4:52 pm

Here at TECH cocktail we cover a wide range of topics related to entrepreneurism and technology industry trends. As social media has taken over the web, several important digital marketing tools have taken a back seat. So, in this post we’d like to highlight…