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Amazon

70 Percent of Small Businesses Aren’t Worried About Amazon This Holiday Season

By | Nov 16, 2017 at 9:20 am

The holiday season is traditionally the busiest of the year for shoppers and for the harried small businesses that handle the festive foot traffic. But as everyone has moved their social life more and more online, that traffic is moving online as well. Small businesses…

Amazon

Seattle

Why 2017 Is a Tipping Point for Same-Day Delivery

By | Nov 15, 2017 at 3:50 pm

Same-day delivery. In the space of the last decade, it has gone from a crazy fever dream deep within the Amazon homebase to a delightful perk. But in 2017, we’ve made an important, if subtle, shift: Same-day delivery has gone from being a unique…

Social Good

Denver

Project Sanctuary Brings Together Military Families to Heal and Reconnect

By | Nov 10, 2017 at 9:20 am

For many us, we have no idea what it’s like being a part of a military family, watching a loved one leave for deployment and let alone knowing he/she is protecting our country overseas and facing some of the most dangerous threats. For soldiers…

Ecommerce

How Ecommerce Microsites Can Boost Conversion Rates

By | Nov 9, 2017 at 8:30 am

There’s something nice about an ecommerce site that only sells one Thing (or one kind of Thing): The design of the site can be simple, clean, and easy to navigate; it can be totally focused on the Thing, making it feel like a boutique that…

Productivity

How to Find the Right Software for Your Small Business

By | Nov 3, 2017 at 7:15 am

Not every new tech find, app or system is needed to transform the operation of small businesses. While initial software costs might not always be significant, even free, if there is little value to your business, it’s a waste of time and resources. Here’s…

Startup_Mixology_300x250

Marketing

Palo Alto

6 Marketing Strategies for Entrepreneurs on a Budget

By | Oct 25, 2017 at 8:30 am

Having participated in building numerous startups, I’ve seen many founders spend too much on their marketing efforts out of a perceived need that they have to spend money to make money, and get noticed. They end up struggling to continue. Plus, investors don’t look…

Productivity

7 Tips for Improving Your Application Monitoring System

By | Oct 23, 2017 at 5:00 pm

If you’re running multiple applications on your network, you’re probably going to experience issues at some point. Traffic may spike unexpectedly, increasing the burden on your server and causing lag for your other users. An application may go down, making it unavailable when people…

Events

Seattle

Networking, Capital, Glenn Kelman, and Everything You Missed at Techstars Startup Week Seattle

By | Oct 6, 2017 at 12:20 pm

In the land of Amazon, Microsoft and endless Starbucks Coffee, being innovative can be a pretty daunting task. After all, competition is steep in this beautiful Washinton city and if you don’t have what it takes, you aren’t going to make an impression. Fortunately,…

Amazon

Seattle

Why There’s Still Room for Cloud Solution Startups

By | Oct 2, 2017 at 5:00 pm

Public cloud adoption is rising. A recent Cowen study revealed that companies will be spending 16 percent more on public cloud services in 2017 year-over-year. Organizations are also increasing their use of cloud resources in their work. 18 percent of workloads are now supported…

Business

5 Things Investors Like to See In a Startup

By | Oct 2, 2017 at 7:15 am

More than 82 percent of startups are self-financed in when they starting out, and this is one of the main reasons why less than 50 percent of them survive the first five years in the market and less than 30 percent are still in…

Tips & How To’s

How Small Businesses Can Deliver Enterprise Level Customer Service

By | Sep 25, 2017 at 5:00 pm

Customer service is the backbone of most successful businesses. If you get customer service right, customers will remain loyal. If you mess it up, you’ll have a hard time growing. The only problem is that startups, hindered by a lack of resources, often find…

Ecommerce

How Smaller Ecommerce Stores Can Compete Against Amazon

By | Sep 24, 2017 at 10:30 am

Ever heard the story of David vs. Goliath? How about The Karate Kid, The Mighty Ducks or The Bad News Bears? They are all versions of the classic tale of a lowly underdog struggling against all odds against an unbeatable opponent. And somehow, with a…

Marketing

Denver

How to Align Go to Market Strategies to Match the Enterprise Buying Cycle

By | Sep 8, 2017 at 8:30 am

In a previous post I recently covered the importance of targeting large-scale enterprise deals. Now we’ll touch on the steps SaaS companies need to take to land these contracts. The go-to-market approach for these deals is much more complex than a self-service or SMB…

Culture

How to Have Better One-on-One Meetings With Employees

By | Sep 8, 2017 at 7:15 am

If you having regular one-on-one meetings with your employees, great! As a good manager, you probably want to make them better. If not, don’t worry, now’s the perfect time to start. As a manager, holding one-on-ones is a fundamental strategy to developing a successful and engaged…

Coworking spaces

Palo Alto

5 Ways Small Businesses Benefit From Coworking Spaces

By | Aug 25, 2017 at 7:15 am

A coworking space can provide you the inspiration that a home office can’t. When you run a startup, it’s lean times when it comes to the money you have to spend. If you’re like me and have a remote team, you’ve ditched the idea of…

Software

5 Dispatch Software Providers That Are Transforming the Service Industry

By | Aug 24, 2017 at 3:50 pm

Being able to scale your business, take on more clients and improve your customer experience rather than reduce your standards sounds like an unbelievable proposition, but this is exactly what dispatch software or field service software companies set out to do. These integrated systems…

Finance

Why an iPad POS System Will Improve Customer Experience

By | Aug 23, 2017 at 3:50 pm

The customer service industry has changed for the better with the rise of cloud technology. Improved processing power and greater portability can help connected devices shave the seconds off wait times, create new opportunities for self-service points and even monitor customer satisfaction in real-time….