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Marketing

Denver

How to Align Go to Market Strategies to Match the Enterprise Buying Cycle

By | Sep 8, 2017 at 8:30 am

In a previous post I recently covered the importance of targeting large-scale enterprise deals. Now we’ll touch on the steps SaaS companies need to take to land these contracts. The go-to-market approach for these deals is much more complex than a self-service or SMB…

Culture

How to Have Better One-on-One Meetings With Employees

By | Sep 8, 2017 at 7:15 am

If you having regular one-on-one meetings with your employees, great! As a good manager, you probably want to make them better. If not, don’t worry, now’s the perfect time to start. As a manager, holding one-on-ones is a fundamental strategy to developing a successful and engaged…

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Coworking spaces

Palo Alto

5 Ways Small Businesses Benefit From Coworking Spaces

By | Aug 25, 2017 at 7:15 am

A coworking space can provide you the inspiration that a home office can’t. When you run a startup, it’s lean times when it comes to the money you have to spend. If you’re like me and have a remote team, you’ve ditched the idea of…

Software

5 Dispatch Software Providers That Are Transforming the Service Industry

By | Aug 24, 2017 at 3:50 pm

Being able to scale your business, take on more clients and improve your customer experience rather than reduce your standards sounds like an unbelievable proposition, but this is exactly what dispatch software or field service software companies set out to do. These integrated systems…

Finance

Why an iPad POS System Will Improve Customer Experience

By | Aug 23, 2017 at 3:50 pm

The customer service industry has changed for the better with the rise of cloud technology. Improved processing power and greater portability can help connected devices shave the seconds off wait times, create new opportunities for self-service points and even monitor customer satisfaction in real-time….

Innovate Celebrate 2017
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Tips & How To’s

How to Choose the Best CRM for Your Small Business

By | Aug 19, 2017 at 6:05 pm

When your business is in its very early stages you are likely to have a small team and a handful of customers – managing contact details is not particularly challenging, right? But as your organization grows to the next level and your staff and…

Marketing

Los Angeles

4 Tools to Help Startups Find Quality Leads

By | Aug 16, 2017 at 5:00 pm

Finding potential customers continues to be a huge challenge not only for established marketing and sales teams but also for startup executives and solo entrepreneurs. A study in 2013 showed that 61 percent of marketers found it hard to generate high-quality leads. . It…

Ecommerce

15 Ways to Reduce Shopping Cart Abandonment

By | Aug 15, 2017 at 8:30 am

Moving people through the buying process can be trying. Not only do you need to reach out to the right audience to provide a product or service they’re interested in, you need to do so using platforms and communication styles they’re comfortable with. Even…

Tips & How To’s

The Best VoIP Services to Grow Your Small Business

By | Aug 10, 2017 at 7:20 pm

Since it came on to the scene over a decade ago, VoIP services have rapidly overtaken landlines to become the most popular type of business phone system in America. Today’s business phone systems connect people from across the globe using the cloud. For a…

Security

Las Vegas

Is Your Business Prepared to Offer a Bug Bounty?

By | Jul 28, 2017 at 2:30 pm

It’s July in Las Vegas, and the cybersecurity community has once again gathered to attend BlackHat USA. As previously reported, there are a number of ways that small businesses can prepare for cyber attacks. Setting up a bug bounty budget is one of the…

Accounting

Boston

4 Accounting Hacks for Small Business Owners

By | Jul 27, 2017 at 8:30 am

For small businesses, managing one’s accounting can be the difference between staying afloat and growing the company. We asked four founders to share their best accounting tip for their small business. Know When It’s Time to Hire Someone When it comes to doing your…

Business

How Small Businesses Can Find the Tech They Need to Grow

By | Jul 26, 2017 at 10:50 am

Small businesses and technological advancements have a love/hate relationship: The right tech can help a business take off, but investing too quickly in it can force to company to burn cash too quickly and eventually crash to Earth. How do you find the right…

Startup Spotlight

Houston

Startup Spotlight: Dreams, Special Needs Toy and Tracking Mentions

By | Jul 21, 2017 at 1:30 pm

Summer is the perfect time to play a game of basketball. This week, we found technology that keeps your head in the game and tracks your movement on court, an application that finds and tracks news about your business, an interactive robot designed for…

Security

Las Vegas

Small Businesses Are Going to Need Bug Bounties to Combat Cyber Attacks

By | Jul 11, 2017 at 12:20 pm

The likelihood of cyber attacks on small businesses is actually higher than the constant and varied cyber intrusions being reported worldwide. The New York Times reports that 62 percent of all such attacks are on SMBs, at a rate of about 4,000 per day….

Tips & How To’s

NYC

6 Things You Need in Your Editorial Calendar

By | Jul 7, 2017 at 6:30 pm

Churning out fresh and relevant content is a vital step for business success. It can help you engage customers, boost your search engine ranking and enhance your overall branding. Given the competition in this space, getting it right and managing the content publication process…

Legal

Irvine

Partnership Agreements Are Critical For Your Business

By | Jul 7, 2017 at 8:30 am

When you bring a business partner on board, it could feel like you are trusting them with your baby. While having a partner can strengthen the foundation and capabilities of your business, it also means giving up some of the total control you’ve been…

Reports & Rankings

Fargo

What Are the Best & Worst States for Startups?

By | Jul 5, 2017 at 5:00 pm

Looking to build a startup? You may think California, New York, or Massachusetts are the places to go kick things off. However, a recent report by WalletHub may have you thinking twice about the best place to run a business, as they have ranked…