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Inspiration

San Francisco

Stuck Working in the Corporate World? Here’s How to Win Back Your Freedom

By | Oct 18, 2017 at 11:30 am

Very few people want to be trapped in a corporate job where you feel like you’re just putting in your time and doing what you’re told. Some people think the only way to escape this feeling is to become an entrepreneur and become your…

Blogging

How to Create Content for Shrinking Attention Spans

By | Oct 17, 2017 at 8:30 am

Do I have your attention? Good. The idea that our attention spans are increasingly shrinking is one we hear all the time. Blame it on the mobile revolution. There is so much content to consume online, along with so many interruptions during the day,…

HR and Recruiting

New Jersey

Why Companies Should Invest in an Internal Marketing Team

By | Oct 16, 2017 at 9:20 am

Businesses spend thousands (sometimes tens of thousands) of dollars to market themselves by looking to outside avenues like social media, ad platforms, email marketing and search engine optimization. A far more effective investment is creating a well-equipped internal marketing team — a team of satisfied,…

Productivity

Effective Project Management Starts With Asking Why

By | Oct 16, 2017 at 8:30 am

It’s no secret that product managers have a very difficult job. They are in a position of having to lead, but frequently must do so through influence instead of authority. To navigate the difficulty of their management position while being effective leaders, product managers…

Tips & How To’s

9 Warning Signs That a Deal Is Going South

By | Oct 12, 2017 at 11:30 am

Negotiating a deal is an art form in itself and knowing red flags when a deal is going south can save you a ton of headaches and stress. We asked nine entrepreneurs: what is one warning sign that a deal with a partner or…

Startup_Mixology_300x250

Tips & How To’s

How To Make Money Through Social Media

By | Oct 4, 2017 at 12:20 pm

Social media powers so much of what we do these days. People use various social media channels to read the news, stay in touch with old friends, and even promote their businesses and brands. In fact, social media has become so powerful and ubiquitous…

Tips & How To’s

Los Angeles

How Facebook Videos Can Boost Your Social Media Campaign

By | Sep 28, 2017 at 7:15 am

The popularity of video in marketing has risen in recent years. Here at Sparkhouse in southern, California, we aren’t aware of a decrease in literacy (though the replacement of emoticons for words might say otherwise), but perhaps it tickles a certain part of the brain that…

Productivity

Chicago

12 Apps That Help You Stay Connected to Remote Teams

By | Sep 27, 2017 at 7:15 am

As more companies build remote teams, finding the right software to keep your team in sync is critical to production and growth. We asked 12 founders what they use to check in with their teams around the world. Slack We switched over from Skype…

Amazon

Seattle

4 Lessons Entrepreneurs Can Learn from Jeff Bezos

By | Sep 14, 2017 at 8:30 am

Aside from his analytical mindset, Jeff Bezos, the founder and CEO of Amazon, is methodical and a highly intelligent entrepreneur. Not only did he create the everything store, but Bezos’ entrepreneurial prowess is second to none. His unique leadership qualities, critical thinking skills, obsession…

Culture

How to Have Better One-on-One Meetings With Employees

By | Sep 8, 2017 at 7:15 am

If you having regular one-on-one meetings with your employees, great! As a good manager, you probably want to make them better. If not, don’t worry, now’s the perfect time to start. As a manager, holding one-on-ones is a fundamental strategy to developing a successful and engaged…

Tips & How To’s

3 Things Successful Owners Do to Be More Productive

By | Aug 28, 2017 at 6:30 pm

Whether you’re a company CEO or an employer in an organization, you need great work ethic to do quality work that help you excel in your career. The question is, how do you ingrain good work ethic into your work-life balance? Here are three…

Marketing & Social Media

Austin

Staying Authentic Is the Key to Attracting Customers

By | Jul 20, 2017 at 12:20 pm

Before investors are really going to dump a pile of cash in your lap to build your business, they are going to want to see some traction and customer acquisition. We asked three startup companies what they did to acquire customers through social media…

Tips & How To’s

Denver

A Simple Guide to a Great Startup Pitch

By | Jul 19, 2017 at 8:30 am

Pitching. It’s as much a part of startup life as building products and acquiring customers. If you can’t successfully pitch your company, you likely can’t raise money or sell to prospects either. The point is, it’s critical to get your pitch right. But crafting…

Ecommerce

How to Boost a Customer’s Trust in Your Ecommerce Business

By | Jul 6, 2017 at 5:00 pm

Trust can be a challenge for an online businesses. If shoppers don’t feel secure providing their personal and financial information, how can business move their product out of the shopping cart? When customers put their faith in a new ecommerce site, it’s reasonable for…

Blogging

Irvine

How to Optimize Search for Your WordPress Blog

By | Jun 30, 2017 at 5:00 pm

Content marketing is more important than ever, and WordPress has become the major venue for businesses to talk about the ins and out of their industry to attract attention. It is the most used content management system in the Internet with over 500 sites…

Tips & How To’s

How to Boost Video Marketing for Your Startup

By | Jun 23, 2017 at 6:30 pm

Social media is changing the way we share information, and marketers are taking advantage of the opportunity. Video is one of the fastest growing mediums for building brand image because it has the power to reinforce visually and connect emotionally. According to the latest statistics, featuring…

SXSW

Austin

8 Tips on Surviving and Thriving at SXSW

By | Jan 10, 2017 at 2:20 pm

If you haven’t heard, South by Southwest (SXSW) is a multi-faceted event with showcases of entertainment, business, and technology. The event happens between March 10-19 in Austin and thousands of people from around the world descend on the Texas city to take in the sights, the…