Unemployment Rate Predicted the Super Bowl Winner [INFOGRAPHIC]

February 8, 2016

12:30 pm

Did you have your money on the Broncos or the Panthers to win this year’s Super Bowl? Or were you just in it for the commercials and couldn’t care less about the game?

This may sound crazy, but it turns out there is a strong correlation between a city’s unemployment rate and how that city’s team fares in the Super Bowl. Based on that correlation, the Broncos had a better chance of winning this year.

RiseSmart, a Randstad company and leading provider of contemporary career transition solutions, discovered some surprising data about how a city’s unemployment rate can affect the Super Bowl outcome. They noticed that the team whose metropolitan area had the lower unemployment rate has won 26 of the past 35 Super Bowls. That’s a 74 percent success rate.

RiseSmart’s Super Bowl Predictor uses U.S. Bureau of Labor Statistics (BLS) data to analyzes the jobless rates in the competing cities in the calendar year preceding the game. Through November 2015, the average unemployment rate for the Denver metropolitan area was 3.9 percent while Charlotte’s was at 5.4 percent.

This infographic shows the unemployment rates from the cities of each Super Bowl team since 1983. Another interesting thing to note, is that except for a couple of games in the early eighties, for all of the games in which the unemployment rates did not predict the winner, the rates of the two cities were surprisingly close.



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Kristin is an aspiring entrepreneur who is enthusiastically navigating her way through the DC startup space. She has an unending passion for learning and is never satisfied with the status quo. During the day she is an ops, biz dev, and marketing maven for Fission Strategy

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