April 15, 2015
Today, the Los Angeles, CA-based image recognition and mobile visual search company, CamFind, announced the launch of its new app which features new Instagram-style social features. Focused on a new in-app social feed, this new function allows users of the app to experience CamFind in a way similar to that of popular social photo or image apps like Instagram or Pinterest.
Founded in 2012, CamFind has since become the leading provider of visual search technology in the United States. Through its mobile app, people can conduct online searches on their phone using pictures that they take from their phones’ cameras. Want to learn more about that a certain monument you see while touring Washington, D.C? Simply take a picture of the monument using CamFind, and its visual search technology will give you more information about it. And this works with anything else that you stumble into – from book covers to even specific dogs you encounter while you’re out on your run.
“Since CamFind launched, we’ve proven to have the most accurate visual search technology, with a response provided for 100% of search inquiries,” said CamFind CEO Dominik Mazur, in a statement. “Now we are taking CamFind to the next level and making our platform social, allowing users to do more with their photos as well as have the opportunity to interact with other fans of the app.”
Since its launch, CamFind has seen more than two million downloads and processed more than 24 million visual searches. With the new social features, the hope is increase engagement on CamFind’s platform. Now, when users take a photo through CamFind, it’s added to a live feed that shows all pictures from all users of the app. Users also have the ability to view the most popular images on the platform and choose to engage with those images by either liking them or saving them straight to their phones.
Visual search technology is something that’s predicted to play a significant role in the way smartphone users interact with the real world. We’ve reported extensively on companies like Slyce, which are trying to revolutionize the ways through which people experience things like in-person shopping. By adding in these new social features, CamFind is attempting to further the reach of visual search technology.
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