July 31, 2013
RealNetworks is looking to hit the jackpot with their acquisition of the combination bingo/slot machine game Slingo Inc. Today, during a keynote speech at Casual Connect in San Francisco, the Seattle-based company confirmed the completion of the acquisition for $15.6 million.
Slingo will fall under the GameHouse division at RealNetworks, which brought in $13.9 million in profit last year. They want to increase that number and further their efforts to make it easy for people to connect with, and enjoy, digital media.
“We are thrilled to have acquired Slingo, one of the most beloved products and brands in social casino gaming,” says interim CEO of RealNetworks Rob Glaser. “We look forward to bringing Slingo to even more fans around the world. Our team is hard at work creating compelling new versions of Slingo for Facebook, iPhone, iPad and Android.”
Started in 1995, Slingo quickly took the spotlight as one of social casino gaming’s heaviest hitters. To date, there are 4.5 million monthly active users who have spent over $1 billion on Slingo since its creation.
“Slingo has been a successful, compelling product on every major games platform over the past 15 years,” says CEO Rich Roberts. “By joining forces with RealNetworks, we look forward to taking Slingo to the next level; we are thrilled to be joining with the GameHouse division.”
Currently, active and new Slingo players can get their fix at Slingo.com, Facebook, mobile devices, and by playing at physical slot machines in casinos around the world. There is no word yet on what this acquisition could mean for Zynga, who partnered with Slingo to bring the wildly popular game to Facebook.
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