Per Pettersen is the founder and CEO of Impact Radius (and former co-founder of Commission Junction).

 

Recent posts by this Author


Trends to Watch for in Performance and Brand Advertising – Part 2

In this two-part  post, Per Pettersen, founder and CEO of Impact Radius (and former co-founder of Commission Junction) highlights Six Key Trends that are likely to affect the performance and brand advertising markets in 2014. If you missed Part 1, click here.  For the…

3 Trends to Watch in Performance and Brand Advertising

In this two-part series, Per Pettersen, founder and CEO of Impact Radius (and former co-founder of Commission Junction) highlights six key trends that are likely to affect the performance and brand advertising markets in 2014. 1. Mobile advertising will continue to explode With more…