Samantha has been a long time contributor to Tech Cocktail, and runs SLS Consulting, a marketing and partnerships practice in the San Francisco Bay Area. Follow Samantha at @sfsam22.

 

Recent posts by this Author


OMsignal Launches First Smartwear Pop-Up Shop at Bespoke in SF

OMsignal

The leader in the creation of biometric smart apparel, OMsignal, opened their first retail location last week in partnership with the launch of Bespoke at Westfield’s San Francisco Centre. At the “World Premier” of OMsignal’s experiential smart apparel pop-up shop, visitors have an opportunity to learn how biometric…

Trade Show Startup Marketing 101

Trade Show Startup Marketing 101

So you’ve bootstrapped your startup launch. Your website is live, your social media profiles are pushing content, you’ve contacted the press and set up as many interviews as you can, and you have branded collateral. Your launch is going well, and then you realize conference season is…

3 Tips For Wearable Entrepreneurs from Wearables TechCon

wearables

The wearable technology market is on the rise ($20 billion in 2015 to almost $70 billion in 2025), and as with every new technological advancement, there’s room for innovative entrepreneurs to jump on the bandwagon and create the next billion dollar venture. Just this month,…

14 History-Making Women on Self-Empowerment

Hilary Clinton LeadOnCa

It’s Women’s History Month, and what better time to showcase the women making history happen right now in business, technology, and especially in the empowerment of others. The themes of breaking the glass ceiling and gender inequality in the workplace might be what Hollywood…

“Think Like Zuck” Book Giveaway

If you’re visiting Tech Cocktail, you’re likely an entrepreneur or fan of entrepreneurs. Perhaps you are focused on creating the next “Facebook,” and you could use some advice on defining your product? Perhaps, you’re trying to figure out how to make a change in…

YourNeighborhood: The Way To Locate Your Next Neighborhood

Have you ever secured a new job in another city and not known which neighborhood to move into? Have you ever had a friend come to you asking for recommendations for where to live in your city? Have you ever found an online property…

Tips For Pitching A Product VCs Will Invest In Part II

The 11th Annual Founder Showcase hosted by the Founder Institute – an early-stage worldwide startup accelerator – occurred at Microsoft’s Silicon Valley Campus in July. The showcase is a quarterly startup pitch and networking event in Silicon Valley focused on launching promising startups. Here is the second of two posts highlighting…

Tips For Building A Product VCs Will Invest In Part I

The 11th Annual Founder Showcase hosted by the Founder Institute – an early-stage worldwide startup accelerator – occurred at Microsoft’s Silicon Valley Campus in July. The showcase is a quarterly startup pitch and networking event in Silicon Valley focused on launching promising startups. Here is…

Fashion for the iGeneration

For the “i” generation, it’s all about our iPhones, iPods, iPads… and now, thanks to three creative entrepreneurs, iStyle Originals brings you high-quality apparel and accessories that allows the iGeneration to wear what’s on our minds. iStyle Originals produces attention-grabbing t-shirts with statements ranging from iGame to iCandy…

StarStreet: The Sports Stock Market

Fantasy Sports is a huge industry with millions of participants and a market impact in the billions. If you’ve ever participated and had your team win, you probably remember how great it felt. Now wouldn’t it be interesting if you could just invest in…

Twitter Co-Founders Offer 5 Tips for Entrepreneurs

Twitter FireSide Chat SF 10-11-10

Last night Twitter co-founders Ev Williams and Biz Stone sat down for a “burning” fireside chat with BusinessWeek senior reporter Brad Stone in the gorgeous Julia Morgan Ballroom  in San Francisco, CA – just a hop & a skip away from Twitter HQ. The…

Hurricane Party: Your Spontaneous Geo-Local Party App

Thanks to geo-location apps such as Foursquare and SVNGR we can now know where our friends are in real-time. And thanks to location based reward programs like Groupon and LivingSocial, consumers can now find deals at local establishments. Combine the two and we now…

How You Can Reserve a Private Jet

We’d all love a private jet – more legroom, less hassle, etc. But who has money for a private jet? Well, you may not be able to buy one, but you may be able to book seats on one. EmptyLegMarket helps you find open…