Ecommerce

From Commodity to Currency: The Resurrection of Gift Cards

By | Mar 28, 2017 at 7:00 pm

The method of exploiting the impulse purchasing mentality for gift cards is long outdated. In fact, according to FBIC’s 2015 report, e-gifting represents a $131 billion market. In many cases, today’s gift cards have undergone digitization, enabling retailers to easily penetrate the online shopping…

Ecommerce

3 Mistakes Ecommerce Entrepreneurs Make When Building Their Business

By | Mar 20, 2017 at 2:20 pm

Because brick and mortar stores have become secondary to online purchasing, quality websites and mobile apps have become a necessity for budding ecommerce companies. However, just because you don’t have a literal storefront doesn’t mean you can’t build your business from the ground up. We…

Ecommerce

4 Best Tools for Cash-Strapped E-Commerce Startups

By | Mar 3, 2017 at 11:20 am

Funding an e-commerce startup is tough, but it can be harder to protect it from bankruptcy. Aside from maximizing sales, you also need to reduce your spending to ensure the long-term sustainability of your company. Unfortunately, a lot of businesses tend to go overboard…

Ecommerce

6 Things to Consider When Creating an Ecommerce Mobile App

By | Feb 20, 2017 at 9:15 am

When you don’t have a physical storefront, your mobile presence becomes even more important. And with more and more people using their smartphones to purchase items online, a well-functioning app could be the difference between big sales and abandoned shopping carts. We asked six entrepreneurs…

Ecommerce

How To Expand Your Ecommerce Venture Internationally

By | Dec 13, 2016 at 8:30 pm

Everybody shops online. By 2018, the number of international shoppers will increase by 50 percent. In addition to this, it is important to note that people are no longer saving their online shopping for the holidays, or for items that most of us would consider extras….

Ecommerce

5 Ways to Avoid Fake Shopping Apps

By | Nov 28, 2016 at 11:20 am

According to the National Retailer Federation, 36% of shoppers plan to purchase items on Cyber Monday, up from 34 percent in 2015, and total spending is expected to exceed $5.8 billion between Black Friday and Cyber Monday. While Cyber Monday brings a wide range of deals…

Ecommerce

20 Facts About the Ecommerce Industry You Need to Know

By | Nov 25, 2016 at 12:45 pm

Black Friday used to be a mad dash for physical objects in stores around the country. And while many people still line up around the block to get a chance to save 50 percent on a 70″ TV, the online markets are just as…

Ecommerce

12 Website Features You Need for Your ECommerce Business

By | Nov 6, 2016 at 10:30 am

Consumers today demand the highest quality web experience, and that includes being informative in an engaging way. If you own an ecommerce business, there are design features that could help avoid cart or website abandonment. We asked 12 entrepreneurs from Young Entrepreneur Council (YEC)…

Ecommerce

4 Secrets to Multiply Your Ecommerce Sales for the Holidays

By | Nov 5, 2016 at 2:30 pm

Shopping during holidays can be one of the scariest experiences in the world. The discounts offered during holidays increase the volume of sales in ecommerce companies, brining hundreds of millions of people to stores and malls in your town. But in preparation for all…

Ecommerce

4 Ecommerce Trends Helping Businesses Gain Customers

By | Oct 30, 2016 at 10:30 am

The online retail sector has been constantly evolving since its inception. The ecommerce industry has proven to be a valuable platform for retail, because of its ease of use, global reach, and availability of products, that were otherwise limited in the traditional brick and…

Ecommerce

7 Ways to Boost Engagement as Ecommerce Shifts to Mobile

By | Oct 28, 2016 at 10:30 am

Mobile has been the main means of communication. But as time goes on, it’s also become the main way people spend money, especially on ecommerce apps. Users can spend as much as 10 hours a day on screens, and mobile devices now account for 65 percent…

Ecommerce

5 Common Reasons Why Ecommerce Companies Fail

By | Oct 24, 2016 at 9:15 am

Ecommerce has about an 80% failure rate. Other researchers claim it’s as high as 97%. One of the reasons the failure rate is so high is because an ecommerce business can be easy to set up, for a small amount of money. Creating a…

Ecommerce

E-Gift Cards Should be a Top Priority for Small Businesses

By | Oct 21, 2016 at 5:50 pm

Finding the perfect gift for someone’s birthday is a difficult task. Tack on a busy schedule, and it becomes almost impossible. There is no shame in admitting that sometimes, it’s easier to grab a gift card and call it a day. According to the National Retail…

Ecommerce

5 Revenue Killers of Your Ecommerce Brand

By | Oct 6, 2016 at 6:30 pm

As an entrepreneur, you want to maximize your revenues. In the ecommerce industry, this fact is even more important. Chances are, you’ve taken steps to avoid the obvious hits to your profitability. Unfortunately, that doesn’t guarantee that you are covered from all potential loss….