In the digital world, standards and practices are always on the move. Whether it's marketing tactics, means of funding, or hiring solutions, the only constant in business is change. With these kind of perpetually shifting trends, it can be hard to nail down a strategy for your business. Fortunately, when it comes to design, someone has done the legwork for you to keep you in the loop.
That's right, according to CoastCreative, there are eight key design trends that can make or break your website, your app, your social media reputation, or your entire startup. While there are a number of important changing trends to keep in mind, the list specifies that there are some tried and true standards and practices that should pass the test of time.
“Although there are principles of design that are universal and timeless, inevitably there are also trends that change yearly as the practice evolves,” reads the study. “Some of these trends may take hold and become part of the timeless principles, while others will fade away.”
Whether it's font, color, shapes, or overall creativity, these trends will keep you abreast of the design world around you. You'll know how bold your header needs to appear, what color your logo should be, and even whether or not pastel colors work outside of the Easter holiday.
With new and improved design tech being released on what seems like a daily basis, staying on top of the shifting trends is vital to the survival of a startup. This proves even more important when you realize that the marketing world is transitioning to an almost entirely visual experience, putting even more pressure on the design profession as a whole. So if you want to stay competitive, these trends are going to be your first step towards success.
If you're interested in learning more about these shifting design trends, take a look at the infographic below to get a better idea of what you're working with:
Read more about changing trends in 2017 here at Tech.Co