B2B

Big Ad Agencies Hate ZoomTilt.com

By | Jan 27, 2013 at 10:00 am

Big advertising agencies should be scared of startup ZoomTilt, and for good reason. You see, switched on marketing executives around the world are wondering why production costs are so inflated when it comes time to shoot their next commercial, why their agencies always push for…

Education

BoomWriter Offers Creative Writing Publications For Students

By | Jan 10, 2013 at 1:23 pm

Chris Twyman and Ken Haynes, the founding team of BoomWriter Media, have successfully developed an opportunity for students to get published and work on their writing skills. The team created BoomWriter.com as an easy-to-use literacy website where students can collaborate with classmates to create…

iPhone

Mobee: Get Paid for Reviews of Boston Businesses

By | Jan 9, 2013 at 9:00 am

According to the Mystery Shopping Providers Association, mystery shopping is estimated to be a $1.5 billion industry. Businesses are so hungry for feedback, information, and data from their customers that they’re willing to offer tons of freebies, discounts, and deals. Tapping into that same…

Education

Native Brain: Changing the Way that Children Learn

By | Dec 29, 2012 at 10:00 am

We can add Native Brain to the list of “things I wish existed when I was a kid.”  I was a good student, but certain subjects (ahem…math), were not my strong suit.  However, I did love playing games.  I enjoyed spelling games, history and…

Android

Never Cut Grocery Coupons Again with Saverr

By | Dec 26, 2012 at 1:00 pm

Growing up, my family’s Sunday ritual was always the same: sleeping in, pancakes, then my mom cutting coupons from the Sunday paper. She seemed to like it: it was a relaxing (albeit tedious) activity. But for me, cutting coupons would be a chore, and…

Sports

Go Pro Workouts: Training Programs Used by Professional Athletes

By | Dec 26, 2012 at 11:00 am

Ever wonder how football players get their hulking shoulders or basketball players get their toned calves? Go Pro Workouts has partnered with pro athletes like Jamaal Charles of the Kansas City Chiefs and Brandon Jennings of the Milwaukee Bucks to bring you their exact…

Startups & Apps

e-Wrapped With Love – Sincerely, Delightfully

By | Dec 21, 2012 at 11:00 am

In the spectrum of gift-giving, you’ve got the meticulously delicate unravelers and the slightly aggressive giftwrap shuckers. Regardless of where you fall on the scale, those 60 seconds of hold-your-breath excitement(!) before the present-reveal is what Delightfully aims to capitalize on. The process is…

Jobs/HR/Recruiting

Equals6 Social Network for Students Is Hottest Showcasing Startup in Boston

By | Dec 6, 2012 at 9:00 am

With the average LinkedIn user over 40 years old, it can be a staid and formal place for a student. Equals6, recently voted our hottest showcasing startup in Boston, wants to give students a professional place to network that’s a little more youthful. “Equals6…

Startups & Apps

Who is Boston’s Hottest Showcasing Startup? [Poll]

By | Nov 19, 2012 at 6:30 pm

Two Interesting Cyber Monday Facts The term was first coined by Shop.org in 2004 and used as part of their marketing campaign the following year. On Cyber Monday 2012, Tech Cocktail hosted a not-to-be-missed Mixer and Sessions hybrid-event in Boston. Technically the second fact has…

Acquisition

Boston’s Streetwise Media Acquired by American City Business Journals

By | Nov 16, 2012 at 4:51 pm

Today, American City Business Journals announced its acquisition of Streetwise Media, the creators of news sites BostInno (Boston) and InTheCapital (DC). American City Business Journals publishes business journals in 40 major cities and on over 45 different websites, including BizJournals.com. The terms of the deal were not…

Entrepreneur

TechStars TV Presents The Founders: S3E8 “Why Not?”

By | Nov 15, 2012 at 12:41 pm

Curious what life is like inside of a startup accelerator?  Look no further than The Founders, a documentary web series that follows Birdbox, ROXIMITY and Ubooly from TechStars Boulder (ranked the #2 startup accelerator in the US). This week’s episode focuses on dreaming big.  As Jim Franklin, CEO at SendGrid puts…

Entrepreneur

Demo Day: TechStars Boston Shows Off 13 Startups Today

By | Nov 14, 2012 at 1:00 pm

TechStars Boston, ranked the #8 top startup accelerator in the United States, is launching 13 startups today. The teams are coming off of three months of intense product building, business growing, and mentoring. They were offered up to $18,000 in seed funding plus a…

Fashion

A Startup Lab Report: Zoora Relaunches as Bow & Drape

By | Oct 3, 2012 at 5:00 pm

Startups are like experiments; you test a hypothesis about what certain customers want. If you’re wrong, well, you have to try another experiment. Here’s how Zoora turned into Bow & Drape.  Introduction The purpose of this experiment was to test out a concept called…

Entrepreneur

Robin Chase: Lessons from Starting Zipcar and Buzzcar

By | Oct 3, 2012 at 9:00 am

Robin Chase will be a featured speaker at DCWEEK, a week-long festival co-produced by Tech Cocktail and iStrategyLabs. Get your tickets here. Robin Chase is the founder and CEO of Buzzcar, a peer-to-peer car sharing service. She is cofounder and former CEO of Zipcar, an…

Speaker Series

5 Lessons for Startups from Jeff Janer of Springpad [VIDEO]

By | Oct 1, 2012 at 5:00 pm

Jeff Janer has been an executive at five different companies, in industries from marketing to financial services to wireless. His latest venture is Springpad, a digital notebook startup he cofounded in 2007. Fittingly, Janer has come away with five different lessons – some you’ve…

Speaker Series

Laura Fitton’s 4 Rules for Networking

By | Sep 13, 2012 at 2:57 pm

Laura Fitton has a pretty extensive network – in fact, she’s kind of like Elle Woods from Legally Blonde, she says. With a little help from networking, Fitton went from an unknown mother of two living near Boston, to the CEO of a venture-funded…

Entrepreneur

Up Close & Personal: 13 Questions with Care.com CEO Sheila Marcelo

By | Aug 17, 2012 at 3:30 pm

Next Tuesday, we’re excited to be bringing Tech Cocktail Sessions back to Boston.  We’ve lined up pair of exceptional Boston-area entrepreneurs, Sheila Marcelo and Micah Adler, who will be talking on the topic of “Building Your Company Culture” <register here>. On August 21st, you’ll get the chance to learn…

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