December 20, 2014
Many people dream of starting their own business, but they fear they don’t have enough resources or that their idea is not good enough to ensure a company’s success. While you remain in charge of the idea behind the business, you should know that there are many online tools available that will help you put the wheels into motion without breaking the bank.
You don’t have enough resources to hire permanent staff? Outsource! You can have, for instance, your website content written by an external writer. You can have the whole design taken care of, and you can even outsource your sales through specialized websites like Freelancer or oDesk. Prices are variable and if you look around carefully, you can find good professionals who offer their services at a fair rate.
You are aware, of course, of the power social media holds on our lives and, especially, on our businesses. Make use of it fully and you can ensure your business’ success. You can create a fan page and promote your products or services through it, but you can also use its specialized advertising options, targeting the right audience for guaranteed marketing effects. If you want to make things even easier, use a specialized online tool like Buffer or Hootsuite to schedule your posts and distribute them via several social media channels at the same time.
Besides social media, newsletters are powerful online marketing tools no matter if your business is online-based or not. A newsletter builds your brand’s awareness, reminding customers what a trustworthy name you are and informing them about your current sales. You can create and distribute your newsletters for free with MailChimp, but there are many other such online tools you can use. Offering user friendly interfaces, they help you handle one of the most important marketing tasks in no time.
Did you think about hiring a virtual assistant who will take care for you of all those nasty little things you always postpone to the last minute? You can get one via the regular outsourcing websites mentioned above, or you can use FancyHands – a fantastic app that helps you manage the unmanageable. Forgot to make dinner reservations? Need to travel on business, but you don’t have time to do the arrangements? Afraid you will forget sending flowers for your mother’s birthday? FancyHands has a whole team of virtual assistants at your disposal for an affordable monthly rate.
As you can see, technology is here to help you and there are plenty of online tools that can help you start a business without breaking the bank. You just need to give them a try and pick the ones that best suit your business profile, you needs and your work style.
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