Since Kickstarter has been launched, millions of contributors all over the world have introduced more than 340,000 projects hoping to raise funds and create mind-blowing products. The sad truth is that the majority of them eventually don’t gain enough funding to continue production, whereas the most successful ones reach six, seven, and even eight figures of capital.
What is the secret of moving beyond the fundraising? Frankly, there are a lot of factors that are vital to the success of your launch on Kickstarter – starting from the product itself and the way you communicate the value to your backers. Putting aside all the PR and marketing schemes, let’s focus on the trendy ideas that can potentially bring you success.
Wireless Charging
The wireless charging market was valued at $509.9 million in 2013 and is expected to grow by 60.26 percent between 2014 and 2020. The most popular areas to use the wireless charging technology is mobile phones, health care, military, home, and design. Although it is not a groundbreaking technology, this small and stylish device can gain a lot of attraction.
Smart Light
A smart light bulb that can adjust to the light level in a room is a genius way to lower your utility bill. Add a remote control from your smart device, apply a little creativity in design, and smart lamp bulbs can be a great fit for any lifestyle.
Shower Control System
Now it’s time to make a simple and interactive solution that will engage people in tracking their water usage behavior. Furthermore, the key success factor to any startup is interactivity that can engage the entire family into the saving process in the form of a fun game.
Smart Home Firewall
Despite the growing popularity of smart home devices, most of them fail to encrypt communications to the Internet and do not require strong passwords. Devices like smart TVs, home appliances, and locks remain unprotected. According to Gartner, 25 billion connected devices will be in use by 2020. Such expectations naturally bring up a lot of concerns and reshape the overall approach to smart home security.
Personal Assistant
Are smart machines about to run the world? It is unlikely in the near future, but they can make for the perfect personal assistants. Smart home devices can connect to the laptop via Bluetooth and do whatever you ask them: be your hands-free personal kitchen assistant, read your audiobooks, or even order a pizza. There is a lot to explore in this field.
Smart Lock
Smart lock is one of the most valuable things in the connected home. It can allow a user to monitor when the door is open, who is entering the house, give special rights to friends and family and even more. There are a lot of new features such as voice activation and auto-locking that can be added to the device to make it more secure.
Simple Solution to a Complex Problem
Following the so-called “problem and solution” pattern is integral to Kickstarter success. Just ask your grandmother what the most irritating thing she experiences in her daily routine is and how it can be fixed. Surprisingly, your family members can be the best creative team to come up with a ready-to-borrow idea.
Read more about Kickstarter campaigns on TechCo
