Andrew Fayad is the CEO, co-founder, and managing partner of eLearning Mind, ELM is a creative design agency focused on digital education for Fortune 500 companies.

 

Recent posts by this Author


How to Use Gamification the Right Way

Gamification How Big Brands Are Boosting Customer Loyalty Through Gamification

Five years ago, gamification was the new marketing buzzword. However, as it caught on, its meaning fell off. Companies “gamified” everything for sales. Albertsons and Safeway created a lottery game called MONOPOLY, for which shoppers’ chance of winning the grand prize of a million…

Why (and How) to Let Your Employees Pinpoint Your Biggest Hurdles

Let’s face it: Most companies are scared to ask their employees “What are we doing wrong here?” That’s because employees often come armed with a laundry list of grievances that organizations either don’t want to hear or don’t believe are problems. The result? Issues…

How Big Brands Are Boosting Customer Loyalty Through Gamification

Gamification How Big Brands Are Boosting Customer Loyalty Through Gamification

The marketing world has long embraced the use of games and gaming elements for advertising, inspiring customer loyalty, and even replacing customer education. From keeping corporate learners engaged to mobilizing customers and creating communities, let’s take a look at how these marketing teams are…