Dipti Parmar is the Publication Strategist & Account Manager at Preceptist. She’s been journeying through the world of digital marketing for more than six years and is a blogger and networker.

 

Recent posts by this Author


3 Skills Every Startup Founder Needs to Learn for a Productive 2017

startup founder

Founding and growing a successful company can be extremely difficult. It is commendable that new startup entrepreneurs have already charted out their journey towards this goal. Unlike owners of established organizations, startup entrepreneurs are required to wear multiple hats and play the roles of…

4 Secret Ingredients for Writing a Winning Business Case Study

So, you want to attract new customers and compel them to buy your products and services? But why would they spend their hard-earned money on them if they don’t understand their value and purpose? This is where business case studies come handy. Using case…

Are We Overusing the Term ‘Leader’?

Have We Overused the Term ‘Leader’?

The word leadership is thrown around quite liberally, but it is less common to analyze what leadership means, to think about who leaders really are, and to consider how to expand the pool of leaders. People usually think only of the actions a leader…

How Startup Entrepreneurs Think They Are Doing Things Right, But Aren’t

Did you ever hear entrepreneurs making statements like “I won’t give up stake in my company” while there’s a clear need for another partner? Did you catch an entrepreneur saying, “My company is worth 2 million dollars” when there isn’t even a dollar’s worth…