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Hailing from Australia, Dorothy is a Digital Marketing Manager at Blue Polo Interactive, Inc. and Social Sponsorship Manager at Influencer Connect in New York. She loves to get creative with marketing strategy to increase companies' visibility through online space.
Most importantly, Dorothy has a passion for learning and sharing marketing knowledge with others.

 

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Facebook Brand Awareness Ads: What You Should Know

Since its inception, the Facebook ads platform has been seen by marketers as a direct response vehicle since the targeting can be so granular. While Facebook’s targeting does make it a leader in driving profitable conversions for advertisers, Facebook wants to capture more ...