By Kayla Matthews
| Feb 24, 2017 at 12:50 pm
Hospital-acquired infections (HAIs) are a serious threat to patients that can lead to extended stays in the hospital, expensive treatments or death. Patients can receive an HAI during a procedure or while using a medical device, yet in many cases these infections are ...
By Kayla Matthews
| Nov 18, 2016 at 8:30 pm
Love them or hate them, industrial robots are here to stay. While there are plenty of critics who are against the modern advancement and widespread adoption of robotic technology, these devices can be of great benefit to employees, business owners, and even mainstream ...
By Kayla Matthews
| Oct 7, 2016 at 12:45 pm
Launching a successful startup is the dream of nearly every entrepreneur. While it can be easy to get caught up in the flow of ideas, the development of your brand, and even the plans for expansion, startups need to make sure you don’t overlook the fundamentals...
Technology has seen rapid improvements over the past fifteen years, making life easier for all of us. Fifteen years ago, who would have thought you could watch an NFL game live on your phone, or use Amazon to have groceries delivered within an hour? New...
By Kayla Matthews
| Aug 26, 2016 at 9:00 pm
In a technology driven world, employees that are comfortable and efficient with technology are ideal candidates for hiring. Millennials, the generation that grew up with technology, have proven to be the most “in touch” with that aspect. In addition, millennials have become ...
Professionalism is a great characteristic for any business to exude, especially for relatively unknown startups. Without recognition or evident success in early stages, prospective clients don’t have much to go on beyond personal evaluation, where professionalism is among the ...
By Kayla Matthews
| Oct 22, 2015 at 3:03 pm
Small businesses and startups are being launched at an incredible rate in the U.S. They represent more than 99 percent of employers nationwide, and over one-third of the country’s GDP. They may start small, but it’s clear that together, they make up a lot...
To niche or not to niche, that is the question. If Shakespeare’s Hamlet would get involved in a startup business, he would brood on that question as opposed to one about his existential existence. You may be ready to become your own boss. You’ve...
By Kayla Matthews
| Oct 2, 2015 at 11:00 am
As fall begins to set in, it becomes clear that 2015 is on its way out and a new year is ready to begin. That means that, as a brand, it’s time to gear up for what’s ahead, to focus forward and to begin...
By Kayla Matthews
| Sep 23, 2015 at 6:00 pm
FiftyThree’s Paper app was crowned by Apple as the “iPad App of the Year” back in 2012. That award was well-deserved: The app was one of the most attractive, easy-to-use, and robust applications available at the time. Instead of moving to a new project,...
By Kayla Matthews
| May 13, 2016 at 7:00 pm
According to Geoffrey Ives of Map Business Online, visualizations are the brain’s most effective way of understanding a situation quickly and clearly. And he would know – his team works day in and day out to help organizations create visual representations of market ...
By Kayla Matthews
| May 11, 2016 at 2:00 pm
Storytelling marketing is not a new concept, but it has attracted a lot of attention recently. Businesses have started to realize an authentic story with a genuine voice can give them a competitive edge unlike any marketing pitch in the books. Customers are getting smarter ...
A perfect sales funnel is the dream of every business. Actually building that perfect process, however, takes a lot of work, constant testing and regular monitoring in order to ensure that visitors are converted into customers. Some companies, especially startups in the early ...
By Kayla Matthews
| Apr 13, 2016 at 7:00 pm
MariaDB is rolling out a new storage engine named ColumnStore for massively parallel distributed query execution and big data loading. They claim the engine will support a variety of use-cases, including algorithmic analytics and real-time batch. If you have no idea what any of ...
By Kayla Matthews
| Jun 6, 2015 at 10:00 pm
Frugality is a good thing, whether your startup is in the earliest stages or your small business has already achieved success. Fortunately, there are a number of ways to save money without impacting your product or services. Consider these three frugal hacks. 1. Buy...