Loren Baker is the founder of Search Engine Journal and is a VP at Foundation Digital.

A long time digital entrepreneur, Loren has been in digital marketing since 1998 and over the past decade he has built & executed innovative online strategies for leading companies in car insurance, retail shopping, professional sports and the movie & television industry.

 

Recent posts by this Author


How to Build a Flexible Remote Culture for Your Startup

culture

Startups make the headlines not only for their innovative ideas but also for their culture. They receive awards on top of having achieved key performance indicators: happy and productive employees, a collaborative environment, and fluid communication. On the flip side, companies can get a lot…

4 Next-Gen Startups That Will Change How People View Fitness

The fitness industry is shaping up beyond the gym or studio. These days, the hip place to be is wherever people are choosing to work out. From wearables to virtual reality (VR) gizmos, some startups are making fitness happen regardless of location. Further, by…

DIY Security Tips You Need to Know for Your Home Office

working from home office security

If you’re running a home-based business, much of your venture’s security lies on your shoulders. For example, childproofing your work area is essential for the protection of your important business data. You’re also in charge of comparing, purchasing, and installing software that can prevent hackers…

4 Tested Ways to Boost Conversions with Google Analytics

google analytics

Nobody – not even the smartest marketers – can build a successful online business overnight. You can only have a good start, monitor performance over time, and continue building your online brand from there. For this, you need to be adaptive to the latest trends…

Your Email Could Be the Welcome Mat to Hackers [Infographic]

Startup Activity Cloud Security Tips for Emerging Email Startups

Some of the biggest security breaches involved emails and with more companies keeping data in the cloud, your email could be the doormat to your company’s secrets if you don’t sharpen your security skills. Here are five things you need to be diligent about…

5 Ways to Secure Your Email Conversations

cloud cybersecurity secure

As mobility and accessibility increases, so does the emergence of new security threats that seek to steal your most confidential information. Since businesses communicate primarily through email, it’s important to always keep your system updated with the latest security software. You need to be…

Building a Smart Home? Here Are 7 Ways to Protect Your Privacy

privacy

Just like TVs, watches, cellphones, and other IoT devices, households are slowly but surely getting smarter. As the public’s interest in smart home technology gain a foothold, security and privacy concerns continue to rise. After all, you’re basically linking essential pieces of tech in…

7 Questions to Ask When Looking for an Office Space for Your Startup

office

For startups, establishing your legitimacy as a business is a challenging and exciting phase. Setting up your first office space, for example, indicates that your business is getting on the fast track. It states that your brand is officially here – fresh and ready…

5 Ecommerce Startup Pitfalls and How to Avoid Them

E-commerce startups are all the rage these days. Despite the abundance of reports that show the high failure rate of startups, the flames of the entrepreneurial spirit burns brighter than ever. As an aspiring entrepreneur, you need to eliminate self-doubt and be willing to…