App marketing is changing rapidly. Technological changes, marketing automation, a global shift towards the smartphones, and apps dominating the smartphone industry are changing the app industry in 2017 and beyond. The following 10 app marketing trends are expected to dominate …
I started building apps in 2011 and my first app hit #8 under educational games. I started making a few hundred dollars a month, but had no idea what I was doing. Then in 2013 I decided to start a podcast so I could pick the brains of app creators that I admired including the co-founder of Shazam, Tapbots, Crossy Road, etc and that changed everything.
Now I run an app PR agency, Runway.bz, where we’ve helped clients get featured by Apple, hit the #2 paid app overall, and get coverage on TechCrunch, Mashable, VentureBeat and other major publications. I also write about apps on my blog AppMasters.co.