Advlo: Adventure Travel Startup Launches Self-Starter

Jon Maser was in southern Vietnam last year when he was looking for an inexpensive place to windsurf. Despite the country’s low cost of living and other affordable attractions, the tour operators were charging high prices and Maser chose to look for other options.

“I decided that I was going to go out and find a local who could give me that opportunity at a lower rate, but also the expertise and cultural engagement,” said Maser, a young entrepreneur from Berwyn, PA and recent graduate of Syracuse University.

However, it wasn’t only in Southeast Asia where Maser experienced this problem. Whether he is was in South America, Europe or Africa, he couldn’t consistently find inexpensive activities for the adventure traveler.

“I decided after talking to more travelers that I was going to do something about it,” said Maser. “For the last 8-12 months I have been going around and talking to potential users who are travelers and locals that run into the same issues.”

Like any savvy entrepreneur, Maser has turned his problem into an opportunity: a new platform and startup called Advlo.

How Advlo Works

Right now, there are thousands of travel apps and platforms, but Advlo’s target market is only adventure travel, a market that seems to be growing.

“The last time that they measured the adventure travel market it was $263 billion dollars and that was in 2012 and it was growing at a rate of 65% per year,” said Maser.

Call it the Airbnb for adventure travel, Advlo is an easy and affordable way for adventure travelers to see the world. Here’s what first time users should know:

  • If you’re a traveler you search by your destination, if you know where you are going. Not only can users view activities, but they can also view the hosts themselves. “We feel it’s your guide or your host that makes these experiences,” said Maser.
  • Users can also talk to the hosts directly. Maser said this option is very unique because “you can kind of tailor that itinerary or some kind of adventure that works for you and that host. You also connect with people that are from that area and know what’s going on based on the activity or the location itself.”
  • If you’re a host and want to offer an activity, you have the ability to to upload your own adventure. Maser said hosts can upload “pictures, videos or your itineraries, past reviews, a whole bunch of necessary information, and once that’s approved you’re able to offer it to the world. That being said you can make a bit of money where there is no current option to do so.”

Self-Starter: Raising Funds for Advlo

In the next four months, the Advlo team, is working full-time out of Denver, CO,  and will be raising funds to continue to build the company.

This past weekend the team launched a new website where they are featuring a “self-starter” – their own kickstarter, which they coded. They are looking to raise $60,000 by the end of the summer when they launch their beta product and hoping to raise $25,000 from the self-starter. The team won some funding at the RvD Idea Awards last Spring and according to their site they have raised about $5,100 on their self-starter.

” Domestically we will be launching in Denver and then we have some international spots where we will test the platform and really get to know the process,” said Maser.

More about Maser

Maser said he has learned more from starting a venture and taking a few of his entrepreneurship classes than other parts of his schooling. He also said being personable is key for any founder or CEO.

“I would say the biggest thing is you just have to be good with people,” said Maser. “You know the biggest thing is going out and convincing people of this idea whether its bringing on another team member, advisor or mentor it’s really selling the idea and the opportunity that exists.”


Did you find this article helpful? Click on one of the following buttons
We're so happy you liked! Get more delivered to your inbox just like it.

We're sorry this article didn't help you today – we welcome feedback, so if there's any way you feel we could improve our content, please email us at

Written by:
Amanda Quick is a tech/startup reporter covering young entrepreneurs for Tech Cocktail. She's also interested in covering apps, emerging technology, IoT and beauty & wellness. Amanda is currently in grad school at Syracuse University studying Information Management. In the past she has interned at NBC Sports, NBC Olympics, Brand-Yourself, and the Times Leader Newspaper as well as worked at WWNY-TV and the StartFast Venture Accelerator in Upstate New York. Amanda is originally from Kansas City, MO but has also lived in Canton, MA and Scranton, PA. To learn more you can visit Like Amanda on Facebook and follow her on Twitter.
Back to top