Girl Scouts Add 23 New Merit Badges to Promote STEM

There’s nothing quite like a Thin Mint after a long day. However, the Girl Scouts are about a lot more than seasonal cookies. As their website says, they “believe in the power of every G.I.R.L. (Go-getter, Innovator, Risk-taker, Leader) to change the world.” And if you think that acronym is nothing more than a marketing ploy, take a look at the new merit badges they’re providing girls of all ages.

The organization, which has been around for more than 100 years, has recently added a batch of new accomplishments recognized by their merit badge program. So what kind of badges are they adding? Oh, nothing too special, just 23 badges that focus on promoting girls in science, technology, engineering, and mathematics.

The need for this kind of promotion is more than obvious. While women overall hold a 47 percent stake in the labor force, they only hold 24.7 percent of computer and mathematical occupations and just 15.1 percent of architecture and engineering jobs. To make matters worse, women have earned more than 57 percent of all bachelor’s degrees in the last 10 years, but the proportion of women earning STEM degrees has fallen and hovers below 20 percent. But with a little hands-on experience, even at a young age, the Girl Scouts could put a serious dent in those unequal statistics.

“A lot of girls haven’t made that shift from using technology to, ‘You can actually be a programmer,'” said Sylvia Acevedo, CEO of the Girl Scouts to NBC News. “That you’re the one who can make that coding. For a lot of girls, they need to have that hands-on experience so they feel confident.”

This will be one of the largest additions to the Girl Scouts’ collection since their founding in 1912. They created these new STEM badges in partnership with, SciStarter, GoldieBlox and the Society of Women Engineers. The badges will serve as a major push in the right direction for serving the 1.8 million Girl Scouts across the country.

“The girls are learning not just how to do a specific skill but also how to think, how to think like an inventor, how to think like a creator, how to think like a maker,” said Acevedo. “Those are the types of things that we want to ignite in the girls.”

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Conor is the Lead Writer for For the last six years, he’s covered everything from tech news and product reviews to digital marketing trends and business tech innovations. He's written guest posts for the likes of Forbes, Chase, WeWork, and many others, covering tech trends, business resources, and everything in between. He's also participated in events for SXSW, Tech in Motion, and General Assembly, to name a few. He also cannot pronounce the word "colloquially" correctly. You can email Conor at
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