PressReader Uses News to Connect People

February 29, 2016

10:00 am

Through the amazing power of technology, our society is overwhelmed with news every second, coming from all over the world. All this is changing the paradigm in the news media industry, as readers have more sources and more power over the trends in the industry.

In order to adapt to those trends, we have witness the dawn of several news media platforms, and PressReader is an excellent example of that – a platform that offers its readers access to newspapers from more than 120 countries around the world, in a very innovative way.

PressReader is an all-you-can-read digital newspaper and magazine service, offering unlimited access to thousands of titles from around the world and even the option to download publications. Its profitable and game-changing model consists of businesses around the world (such as hotels, airlines, cruise lines, restaurants, libraries and more) sponsoring the access to those publications to their customers.

Partnering with big businesses like Uber, Qantas, Silversea, ARIA and Accor Hotels, PressReader helps publishers to improve and drive their digital strategies, helping them to reach audiences they would not access otherwise. This partnership between big businesses and publishers assures high quality content.

Readers, on their end, have in PressReader the ideal source for news, getting connected to a network offering more than 5,000 newspapers and magazines from all over the world. All users have free and unlimited access to a news feed filled with top stories, while users also have the option to obtain full access by going for a premium subscription.

There are several ways for PressReader users to get full access. The first is to opt for the subscription model which, for $29.99 per month (roughly $1 per day), offers an absolutely unlimited access. Paying for a single issue is also possible, as well as the already mentioned sponsored access, offered by businesses. Publishers can also get their PressReader’s white-label solution to deliver their products in their own terms.

PressReader has an app for iOS and Android, as well as the online HTML5 platform.

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25 y/o, born and living in Portugal. Majored in Biology, but tech and computers were always a passion. Wrote for sites like Windows.Appstorm and MakeTechEasier.

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