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Dianna is a former ESL teacher and World Teach volunteer, currently living in France. She's slightly addicted to apps and viral media trends and helps different companies with product localization and content strategies. You can tweet her at @dilabrien

 

Recent posts by this Author


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4 Customer Retention Strategies For SaaS Companies

Losing great customers is painful. It's even more painful when they've entrusted your business with their money first and then suddenly decided to leave. High churn rates negatively affect your business. But have you considered the exact numbers? A study conducted by CMO ...

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What Makes Coworking Spaces Attractive for Startups

When coworking spaces first came on the scene, they met some very basic needs for entrepreneurs and their teams. They provided another option for those who could not afford to independently lease or purchase office space under typically long term contracts. These hive-like ...

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Is College Education Important For Entrepreneurs?

In addition to being rich and wildly successful, Steve Jobs, Mark Zuckerberg, Richard Branson, and Kevin Rose all have something else in common: none of them graduated from college. The question is, do these examples stand as proof that college isn’t something that ...

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How to Get Publicity for Your Crowdfunding Campaign

Crowdfunding is the great equalizer for small startups looking to get funding. However, just like a product or service itself, your crowdfunding campaign needs a marketing strategy that can get you attention from the right people. The goal is to create enough buzz about your...

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Level Up Your Health With These 5 Apps

It may be a trite statement, but the truth is if you don’t have good health nothing else matters. Your fitness and well-being are especially important if you are an entrepreneur with employees and customers counting on you. Fortunately, human innovation and technology means...

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How to Create a Great Referral Program for Your Startup

Referral marketing is easy to define: It's a marketing strategy that involves getting customers through word of mouth recommendations from others. Obviously, business owners have all used this strategy on some level for millennia. The difference is that today, startups are ...

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How To Expand Your Ecommerce Venture Internationally

Everybody shops online. By 2018, the number of international shoppers will increase by 50 percent. In addition to this, it is important to note that people are no longer saving their online shopping for the holidays, or for items that most of us would consider extras....

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6 Nutrition Tips For Busy Entrepreneurs

As an entrepreneur, you have people counting on you. Employees, customers, investors, and your friends and family need you to be healthy and high functioning. This won’t happen if your diet is full of fast foods, coffee drinks, and pastries. Check out the following...

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How Deep Learning Is Altering The World Around Us

Perhaps it began with the movie Space Odyssey: 2001; perhaps it was re-kindled with the 2013 movie, Her. The idea that machines (computers) could one day learn, feel, and behave like humans has fascinated us for years. Of course, we are not there. But...

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Is There Still Too Much Risk For Smart Home Adoption?

The Internet of Things has become a huge seller in the tech world. There are apps for everything from watching your dog while you're at the office to WiFi-connected garage door openers. Everything from hi-tech baby monitors to multi-colored lights are available to turn your...