What Can Startups Do with IoT? 

Internet of Things platform software is an emerging market with many types of buyers, from central IT to various lines of business. They all have different objectives, project types and criteria for success. This makes it challenging for service providers to set a simple and constant set of criteria for their products.

The rapid evolution of IoT platforms has been driven by technical and business requirements of enterprises. IoT platforms continue to rapidly evolve and vary by industry, region and emerging standards. It would be really difficult for a service provider to fulfill every requirement of all industries and regions.

IoT Solutions and Offerings

As an IoT solution provider, these are various options you must evaluate before choosing the list of offerings you want to give your customers.


IoT Service providers

Deployment Models

A deployment model should provide an enterprise with improved visibility into the activity and status of all of their connected devices. As mentioned before, it is impossible for a single IoT platform to fulfill all the requirements of an enterprise over many criteria. But the least it should be able to provide is a gateway to better surveillance and control of the devices.

For example, BC Hydro deployed 1.8 million smart meters and smart grids across seven Canadian provinces. They reduced theft by 75%, which translates into savings of $330 million in meter reading and $224 million in self-service tools.

Integrate Third-Party Hardware and Software

Enterprises have various devices and software on different platforms. They need an IoT solution that can integrate and configure most of them so they do not have to employ a third type of service to do that.

Industry Expertise

As one company cannot manufacture every kind of product, one IoT solution cannot apply to every kind of company. As an IoT vendor, if you have previous experience of working for or under some industry, there is a big advantage. Organizations within the same industry or working on similar types of projects will prefer your services as you already have an idea of their work and what infrastructure they have. With proven capability, enterprises are confident that you can understand their problems better.

Support Capabilities

Large enterprises have their business spread over a large geographical area and need support in each of them. It will be of a great advantage to them if a service provider is able to support their systems in all of those areas. Smaller companies, on the other hand, do not need large geographical support and can benefit from reduced costs of IoT service providers who only provide local support. Choose your niche wisely.


An IoT solution needs to be scalable otherwise it will not be able to accommodate future expansion when there is a shift in technology. Longevity and durability are cornerstones of a scalable IoT solutions and all service provider should make sure of it.

Many IoT solution providers are startups that have sprung up lately as the technology finds more buyers. There will be a lot of competition and the ones who ultimately emerge as leaders of tomorrow will need to know and use these criteria as tools to reach there.

Did you find this article helpful? Click on one of the following buttons
We're so happy you liked! Get more delivered to your inbox just like it.

We're sorry this article didn't help you today – we welcome feedback, so if there's any way you feel we could improve our content, please email us at contact@tech.co

Written by:
Monika Jha is a Seasoned Professional at Allerin, an International Ruby on Rails development & outsourcing company in India that also specializes in iOS app development. She has diversified experience of Human resource and business strategy planning with domain expertise in foreign exchange market, CRM , ERP ,E-Commerce, human resource planning, policy making and implementing. Her specialties include Web 2.0, Iphone, Agile project & release management and process management.
Explore More See all news
Back to top
close Building a Website? We've tested and rated Wix as the best website builder you can choose – try it yourself for free Try Wix today