Ecommerce

NYC

Millennial, Gen X, and Boomer Brand Loyalty Varies By Industry

By | Aug 25, 2017 at 10:50 am

In the past 5 years retailers and malls have been closing up shop, and in turn shifting their energy towards online mediums such as Amazon. Regardless of where or how you make purchases, a lot of what fuels consumer buying behavior come down to…

Ecommerce

How Shipping Costs Impact the Success of an Ecommerce Site

By | Aug 20, 2017 at 12:45 pm

To compete in the ecommerce world,  there are a few things that you will need to do. Many businesses fail because they don’t take the challenges of running this kind of business seriously. Here are the key factors that could determine the success of…

Ecommerce

How Your Ecommerce Business Can Boost Sales With Discounts

By | Aug 19, 2017 at 10:30 am

For ecommerce businesses offering discounts in percentage and dollar amount can help drive people through the shopping cart process. However, not all deals provide the equal value but customers tend to choose the easier route. We’ll take a look at how the fashion industry…

Ecommerce

Study: Customers Are Ditching Ecommerce Carts Due to Security Risks

By | Aug 16, 2017 at 10:50 am

Ecommerce is all about conversions. If you can’t get customers to push that big scary PURCHASE button at the end of their shopping cart, you’re going to be in big problem before you know it. Fortunately, there are plenty of tips out there to help…

Ecommerce

15 Ways to Reduce Shopping Cart Abandonment

By | Aug 15, 2017 at 8:30 am

Moving people through the buying process can be trying. Not only do you need to reach out to the right audience to provide a product or service they’re interested in, you need to do so using platforms and communication styles they’re comfortable with. Even…

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Ecommerce

How to Understand Fashiontech and the $2.4 Trillion Fashion Industry

By | Aug 8, 2017 at 9:20 am

Whenever an entire industry gets disrupted by 21st century technology, the tech gets a vague and all-encompassing title. We already saw “fintech” for the financial sector. Now, as the fashion world figures out how to handle new tech, we have fashiontech. So what does…

Ecommerce

Psychology Hacks to Reduce Shopping Cart Abandonment

By | Aug 7, 2017 at 9:20 am

If eCommerce is a game, you score by turning visitors into buyers. But, making customers buy is easily said than done. Ecommerce stores suffer as much as 67 percent cart abandonments, the average conversion rate is below 20 percent or odds, that is in…

Ecommerce

Amazon Is Recreating the Shopping Network, But With YouTube Stars

By | Jul 31, 2017 at 2:30 pm

The Home Shopping Network has a new generation of competition with Amazon’s new home makeover show: The six-episode show, titled “Overhaul,” will feature various YouTube stars getting their homes remade in an effort to sell more through Amazon. If successful, this model could grow…

Ecommerce

5 Reasons Why Ecommerce Technology Will Continue to Evolve

By | Jul 29, 2017 at 2:30 pm

Ecommerce is experiencing an unprecedented rise in its global acceptance. It’s the trusted source most people turn to for online purchases. Ecommerce technology has been in existence for some years now but has never gotten this much attention. This is because most people are tired of…

Ecommerce

A Startup Guide to Launching a Store Front and Attracting Customers

By | Jul 14, 2017 at 2:30 pm

Running a business takes a lot of hard work, a little bit of luck, and all the advice you can get. Whether it’s from a long-time mentor or an article you saw on Facebook, being able to stay informed on business trends can be…

Ecommerce

How to Boost a Customer’s Trust in Your Ecommerce Business

By | Jul 6, 2017 at 5:00 pm

Trust can be a challenge for an online businesses. If shoppers don’t feel secure providing their personal and financial information, how can business move their product out of the shopping cart? When customers put their faith in a new ecommerce site, it’s reasonable for…

Ecommerce

4 Digital Strategies That Can Help Your Small Business Grow Globally

By | Jun 21, 2017 at 2:30 pm

In the internet age, scaling is easy. A digital storefront looks roughly the same whether its traffic is one hundred or one million unique page views a month, even though a real-life storefront would collapse under the foot traffic from a million customers. As…

Ecommerce

4 Ways to Improve the User Experience of Your Ecommerce Site

By | Jun 21, 2017 at 9:20 am

Running an ecommerce company is different than your everyday startup. While many entrepreneurs can rely on abstract marketing numbers and traction scores, measuring success in the ecommerce industry is pretty cut and dry: sell products or else. And if you want to make sure…

Ecommerce

Seattle

Amazon Loaned $1B to Third-Party Sellers Within the Last 12 Months

By | Jun 9, 2017 at 10:50 am

Amazon is bumping up its third-party loans, as a company executive confirmed to Reuters on Wednesday: The retail giant has loaned $1 billion to third-party merchants over the last 12 months. For comparison, in the four years between 2011 and 2015, Amazon loaned just…