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Marketing

San Diego

8 Marketing Strategies to Get Your Business Above the Noise

By | Nov 17, 2017 at 7:15 am

Through the years, I have seen many businesses succeed and fail at their attempts in marketing. The ones that fail often skip critical marketing strategies that should be the staple point of an online business. Here are a few strategies that always seem to…

Startups & Apps

France

French-American Creative Lab Showcases 8 Innovative Startups

By | Nov 16, 2017 at 10:50 am

France is known for a lot more than just cheese and wine. This powerhouse of startup activity is churning out more good ideas than you’d know what to do with. In fact, the companies coming out of France are so impressive that eight of…

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Culture

Phoenix

3 Interviewing Techniques for Finding Conscious Leaders

By | Nov 15, 2017 at 5:00 pm

Hiring is one of the most complex—and crucial—elements of running a business, and that only becomes more evident as companies grow. After all, the best employers are looking for talented individuals who can not only execute day-to-day tasks and bring new ideas and strategic…

Startups & Apps

San Francisco

5 Trading Apps to Manage Your Stocks

By | Nov 13, 2017 at 5:00 pm

The growth and widespread adoption of mobile devices has afforded us many luxuries. One of them is the ability to trade the financial markets on-the-go. As our Android and iPhone devices have become more powerful, so too have the trading apps they can support….

Marketing & Social Media

5 Building Blocks to Develop a Compelling Story

By | Nov 13, 2017 at 8:30 am

At the core of it’s effectiveness, storytelling is how people learn about the world. Author of the Happiness Hypothesis, Jonathan Haidt, PhD and NY Times bestseller, explains that the “human mind is a story processor, not a logic processor.” Features and functions relate more…

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Startups & Apps

3 Tools to Help Entrepreneurs Find More Success Online

By | Nov 12, 2017 at 2:30 pm

If you want to make it in the world of online business and marketing, you need to take advantage of the tools and software applications available. While the concept of running an online business might seem easy, there are many components that you have…

Cannabis

This Guy is Building the Tinder for Cannabis on Blockchain

By | Nov 11, 2017 at 12:45 pm

Tinder has been revolutionary in the app world. Those who’ve found love through this app swear by its simplicity and user-friendliness. You get on the app and there’s a stack of profiles waiting for you. You spend a couple of seconds on each profile…

Trends

Do Sign-On Bonuses Improve Employee Retention?

By | Nov 8, 2017 at 9:20 am

For a long time, the business world has been defined by a two-word mantra that has rang true through every office in the country: money talks. The employees that make the most money do so because they are valued the most; it’s that simple….

Gear & Gadgets

How Notion’s Sensors Simplify Your Smart Home [Review]

By | Nov 7, 2017 at 9:20 am

Launching today, the second generation of the Notion sensor displays with a high degree of flexibility. This flexibility should make it a competitive option when compared to more narrowly focused items, such as dedicated motion sensors or water sensors. These small, round, puck-like sensors…

Digital Currency

San Diego

How Blockchain is Finding its Way Into Virtual Reality

By | Nov 7, 2017 at 8:30 am

A metaverse, which is a portmanteau of the prefix “meta” (meaning beyond) and “universe,” describes the concept of a future internet, a 3D virtual experience. As a collective virtual shared space, the metaverse might be seen as the sum of virtual worlds, augmented reality and…

Tips & How To’s

5 Steps to Building Your Brand Identity from Scratch

By | Nov 5, 2017 at 2:30 pm

For anyone venturing into the world of online business, branding is absolutely key. It isn’t just a name; it embodies everything about your business and determines how your customers will perceive you from day one. Creating a brand is therefore not just a case…

Tips & How To’s

5 Strategies for Building Early-Stage Momentum

By | Nov 5, 2017 at 10:30 am

Anyone who’s starting a business has no doubt been informed of this scary statistic: More than half of all startups fail to survive past their fourth year. Unless your goal is to get rich in less than four years and then call it quits,…

Startups & Apps

7 Apps That Every Entrepreneur Needs in Their Arsenal

By | Nov 4, 2017 at 2:30 pm

The business world is in constant flux, with various business demands and requirements developing on a nearly daily basis. With all the busy schedules and hectic day plans, it can be easy to get caught up in all of it and lose track of…

Pitch

5 Sure-Fire Ways to Fail While Pitching

By | Nov 3, 2017 at 8:30 am

Most of the time, I love office hours. They gives me a chance to listen to pitches and hear some of the great ideas manifesting in the entrepreneurs of the future. This week, however, I had an odd meeting that reminded me of some…

Co-working Spaces

Maine

Female-Focused Coworking Space to Open in Maine

By | Nov 2, 2017 at 9:20 am

A new wave of female-focused coworking spaces are popping up around the country. And Portland, Maine will soon join New York City, Washington, D.C., and San Diego in the wave. Founder Heather Ashby will launch the new coworking space, CoworkHERS later this year. She feels traditional coworking spaces,…

Entrepreneur

Columbus

Columbus, Ohio: A Startup City on the Rise

By | Nov 1, 2017 at 11:30 am

A few weeks ago, I visited Columbus, Ohio with Steve Case’s Rise of the Rest tour. The region is cultivating an environment filled with communities, companies, education, and entertainment. As you walk through the downtown streets, businesses are buzzing with activity and the food…

Business

Ask Your Team These 4 Questions About Customer Support Efforts

By | Nov 1, 2017 at 7:15 am

Providing strong support to your customers after their purchase is one of the most effective ways to build a good relationship. The power of positive relationships should never be underestimated, especially if you care about things like creating a loyal customer base and generating…