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How to Optimize Search for Your WordPress Blog

Content marketing is more important than ever, and WordPress has become the major venue for businesses to talk about the ins and out of their industry to attract attention. It is the most used content management system in the Internet with over 500 sites...

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The Changing Face of Social Media

Before the days of Friendster and Myspace, the internet was a place of forums and one-to-one messaging. Between pseudo anonymous forums like The WELL, short away messages on AIM, and dial-up connections, these web based technologies and platforms have drastically changed over ...

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How to Build Online Authority When You Have None

Online authority is a powerful concept in the world of online marketing, both as a general idea and as a specific application in the field of search engine optimization (SEO). As a general concept, it should be pretty straightforward, the more “authority” you have...

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5 Tips For A Flawless Facebook Ad Campaign

A TV or newspaper ad used to be the best way to reach an audience. You knew who it would reach based on what media you selected and spent more or less depending on how conveniently timed or sized your advertisement is. Today, that...

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The 50 Most Influential CMOs in the World

A lot of responsibility for the success of a startup falls on the shoulders of the CEO. Between hiring a quality team, delegating important tasks, and generally running the day to day operations, these inspiring entrepreneurs can hit a wall if they don't have...

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Why Marketers Will Never Love Tumblr

When it comes to social media networks, Tumblr is a surprisingly powerful force. The dress, a viral star of 2015, first showed up on Tumblr. One Tumblr meme about a photo of Rihanna and Lupita Nyong'o went so viral it's turning into a movie....