Tips & How To’s

How Important Is SEO to the Success of Your Business?

By | Mar 7, 2017 at 9:15 am

The importance of SEO has been a point of debate for years. Half the internet believes SEO is dead, while the other half feels it’s necessary. But do we overlook it? There is plenty of information available online to manipulate the rankings in one way…

Marketing

7 Necessary Steps for Creating a Compelling Brand Story

By | Mar 6, 2017 at 8:30 pm

Galvanize recently teamed up with Erin Berman from Blackbeard Studios, a digital marketing agency based out of San Francisco, to host a storytelling workshop. Erin has helped dozens of startups learn how to share their story through her service as a storyteller and mentor at…

Marketing

5 Marketing Strategies You Probably Aren’t Using But Should

By | Mar 6, 2017 at 7:00 pm

Creating an effective marketing strategy is a little like trying to put together a puzzle: You start with the corners then fill in the edges before working inward to connect those tricky pieces. You have the basic marketing channels covered. You have a blog…

Inspiration

3 TED Talks That Will Get Your Entrepreneurial Juices Flowing

By | Mar 6, 2017 at 5:50 pm

As an entrepreneur, it can be hard to find motivation on a regular basis. With to-dos piling up and a cofounder in your ear, finding a little inspiration can go a long way in facilitating success in the long run. And if you’re really…

Reports & Rankings

The Highest Funded Startups in Every State

By | Mar 6, 2017 at 4:30 pm

Success in the startup world is calculated in a number of different ways. Whether it’s popularity, downloads, or positive reviews, budding companies are always trying to show the world that they’re at the top of their field. However, when it comes down to it,…

Startup_Mixology_300x250

Entrepreneur

Interview: Rob Horning on How to Make the Leap From VC to CEO

By | Mar 6, 2017 at 3:30 pm

Rob Horning, a former venture capitalist and now co-founder & CEO of the Denver-based messaging startup Kwippit, didn’t want to become an entrepreneur. He kept turning it down until it was impossible to ignore. (“That’s the way to become an entrepreneur,” Rob explains, “To keep…

Inspiration

5 Lessons Learned When Women Founders Go Against the Flow

By | Mar 6, 2017 at 11:20 am

Imagine a world where just as many women started businesses as men. Galvanize teamed up with Go Against the Flow, a movement to encourage 1 million women to be entrepreneurs by the end of 2017, to host a screening and panel discussion. The organization is…

Tips & How To’s

7 Tips App Developers Can Use to Retain an Audience

By | Mar 6, 2017 at 10:30 am

Today, readers move from one blog to another as we change channels on television (for those who still watch it) or scroll photos on smartphone screen tirelessly. Is it necessary to be everywhere at the same time, or is there a solution to remedy…

Tips & How To’s

3 Ways to Keep Your Cool in a Tense Business Situation

By | Mar 6, 2017 at 9:15 am

In the startup world, disputes are going to arise. Whether it’s with employees, cofounders, or potential investors, tense business situations are bound to arise when there’s so much on the line. And while you might be tempted to fly off the handle and give…

Interviews

Chicago

Kayne Grau of DRIVIN on Disrupting the Used Car Market With Data

By | Mar 5, 2017 at 12:45 pm

Kayne Grau is a cofounder and CEO of DRIVIN, a startup changing the way used car dealers source their used-car inventory. Before founding DRIVIN, Kayne was the CTO at Cars.com. Using proprietary technology and actionable local market data, DRIVIN sells, sources, acquires, and delivers…

Entrepreneur

Portland, Maine

Jean Hoffman Launches Family Foundation, Makes First Angel Investment

By | Mar 5, 2017 at 10:30 am

This article is courtesy of Maine Startups Insider, created by Whit Richardson, a journalist who’s covered Maine’s business community for the past decade. Visit Maine Startups Insider to read more about Maine’s startup community and subscribe to the weekly newsletter. Jean Hoffman has been…

Interviews

Chicago

Canh Tran of Rippleshot on Machine Learning, Fintech, and the Future of Payments

By | Mar 4, 2017 at 12:45 pm

Canh Tran is the CEO and cofounder of Rippleshot, a startup that detects payment card data breaches. They take a big-data machine learning approach, more common in search, genetics and advertising, and apply it in a novel way for the payment processing industry to help…

Marketing

3 Steps to Prioritizing Your Startup’s Growth

By | Mar 4, 2017 at 10:30 am

We had the pleasure of hosting Ryan Metzger, Director of Growth Marketing at Madrona Venture Group, for a Growth Study Hall. Previously, he was Director of Acquisition Marketing for Zulily. With extensive knowledge in SEO/SEM, customer acquisition, and conversion optimization, he acts as an…

Tips & How To’s

Top 5 Tips to Help You Pick Out Your Business Domain Name

By | Mar 3, 2017 at 7:00 pm

Domain names have long been recognized as a business’ digital and global real estate. Today most of your audience, potential, previous and current will interact with your business on the site you build on your domain. This means that picking the right domain is…

Tips & How To’s

The Future of Business Favors the Fearless

By | Mar 3, 2017 at 12:50 pm

PJ Tanzillo has a big job. By title, he’s the Head of Consumer Products for Favor. In practice, he oversees product management, offers marketing direction, and keeps an eye on finances, all while supporting the whole operations business. We were lucky to receive some…

Marketing

Top Brands Are Moving Advertising Dollars to Influencer Marketing

By | Mar 2, 2017 at 8:30 pm

For a strategy once defined by Millennial audiences and consumer-focused brands, influencer marketing has undergone a significant shift in the last year, gaining the trust of marketers across all industries. Recent research has found that 86 percent of marketers used influencer marketing in 2016,…

HR and Recruiting

5 Perceptive Interview Questions to Ask Your Potential Hire

By | Mar 2, 2017 at 7:00 pm

When it comes to building your team, you can’t just go out there and hire anyone. A potential hire has to be the best fit for your company. They have to fit the culture of your business and have what it takes to get work…