Tips & How To’s

5 Ways to Improve Your Video Marketing Strategy

By | Jan 4, 2016 at 9:00 pm

So you’ve done your email, content, and social media marketing campaign. Aren’t’ you missing one important channel? No? Think again. Online videos are all the rage this 2016. Viral videos are earning million and millions of views every day – and hundreds of those…

Tips & How To’s

13 Tips for Improving Your Ecommerce Store

By | Jan 4, 2016 at 8:00 pm

Are you struggling to break even with your online store? Or maybe you’re doing fine financially but wondering how to revitalize your brand awareness or boost your unique views even further. If you’re serious about increasing the success of your ecommerce store, here are…

Tips & How To’s

5 Ways Startups Can Attract Talent on a Tight Budget

By | Jan 4, 2016 at 7:00 pm

It’s no secret that startups are considered highly volatile; fewer than half of all new businesses make it to their fifth year. On average, startups lucky enough to see age five retain 80 percent of their initial total employment, but it takes some incredible…

Marketing

A Quick Start Guide to Creating a Data-Driven Marketing Program

By | Jan 3, 2016 at 12:00 pm

Just as marketers started making consistent sense of digital marketing channels, along comes another must-have tactic:  Big Data. A survey by Kentico Software, referenced on eMarketer, found that big data was the third-highest priority for U.S. digital marketers in 2015. A Teradata study reported…

Tips & How To’s

Domain Name Mistakes You Need to Avoid

By | Jan 3, 2016 at 10:00 am

A domain name is the major foundation for any online business. The domain name used for your business can go a long way to painting you as an expert at what you do or making you look like an amateur that people will be…

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Marketing

How to Tactfully Implement Your Digital Advertising

By | Jan 2, 2016 at 8:00 pm

Digital advertising is the way to get the word out about your company’s services and products, but it has to be done tactfully. Manners matter in every aspect of business, including marketing campaigns. Because the digital-media landscape changes constantly, it’s important to keep up…

Tips & How To’s

10 Ways to Maintain a Thriving Blog When You Have No Time

By | Jan 2, 2016 at 6:00 pm

As a business owner, you know you can’t reach a wide audience if you don’t take the time to blog. However, you also know that finding that time for blogging isn’t nearly as easy as it sounds, especially if you’re a small business with…

Marketing

Link Building Tips for 2016

By | Jan 2, 2016 at 3:00 pm

What is a solid link, really? Every off-page SEO guy you talk to claims to offer “quality” links, but anyone who even bothers to define what that means usually hides behind a pile of generic SEO jargon about extra clickable high value white hat…

Tips & How To’s

7 Expert Tips for Getting Your App Featured on Google Play

By | Jan 2, 2016 at 1:00 pm

How do Android developers obtain the elusive featured spot on the Google Play Store? While every app publisher wants their app to be featured, but how can you make sure that happens? Despite some marketing firms’ insistence to the contrary, there’s no magical formula…

Tips & How To’s

How to Get the Tech You Need for Your Startup

By | Dec 30, 2015 at 7:00 pm

You’ve probably heard inspiring stories about people who launched businesses, initially barely scraping together enough to make ends meet, and eventually finding enough success to enjoy a comfortable and profitable existence. However, it’s sometimes hard to locate practical information about how to get through…

Dev & Design

4 Web Design Best Practices to Improve Conversion Rates

By | Dec 30, 2015 at 4:25 pm

In order to improve the conversion rates of your company’s website, there are several things that you can do. These are all obvious things that work; however, many people often lose sight of the basics when they are overly consumed with the latest fads…

Reports & Rankings

Applause Ranks Top Health and Fitness Apps

By | Dec 30, 2015 at 3:24 pm

If you’re like me, when it comes to health and fitness tracking apps, you listen to word of mouth reviews above all else. There are so many options out there, and it’s hard to cut through all of the noise on your own to find the best…

Tips & How To’s

12 Small Changes to Make for a Better 2016

By | Dec 30, 2015 at 11:00 am

You may have been working on your list of New Year’s resolutions for months. Or maybe you’re the type who doesn’t make resolutions, either because you’re already perfect or you just assume you’ll break them. Regardless of your opinion on resolutions, the dawn of a new…

Women's issues

Would You Watch This Series on Women Trying to Make It in Tech?

By | Dec 29, 2015 at 4:20 pm

Sure, while it’s easy to brush aside Silicon Valley as a loose parody of the actual Silicon Valley, the massive male presence on the show is a very accurate portrayal of what the situation is like in the tech world. In the show, we…

Tips & How To’s

3 Tips for Keeping Your New Year’s Resolutions [INFOGRAPHIC]

By | Dec 29, 2015 at 2:00 pm

Making New Year’s Resolutions are easy – it’s sticking with them beyond January 5th that is the hard part. For years, I refused to make resolutions because I thought they were trite. I am all about self improvement, but I questioned why there was…

Healthy Entrepreneur

5 Tips to Wake Up with More Energy

By | Dec 29, 2015 at 10:30 am

Have you already made your New Year resolutions? Is one of them to be more productive in 2016? One way to be your most productive self is to wake up feeling rested, reinvigorated, and energized. Naturally, one way to make this happen is to…