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Tech Cocktail

What You’ll Learn Raising Capital

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Raising capital is one of the hardest jobs an entrepreneur has to do. Not only does it take time away from your company, but you also have to hear every reason about why your company will fail. “Your business model is garbage.” “I still have no idea what your company does.” “Yeah, that will never… Read more »


5 Tips to Easily Customize Website Templates

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Sometimes it’s better — and certainly faster — to run your website on a pre-built template rather than design it from scratch. Especially when your website is an important part of your strategy. There are two main scenarios for choosing ready-made templates: you either test your website and want to see how it performs with… Read more »


When Do You Need a CTO?

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Had lunch recently with the CTO of a growing lead generation company and as we talked, it became apparent that this question is a growing decision point for Founders. When do you need a CTO? The question of whether you need a CTO and when, depends on three main factors: – your company life cycle… Read more »


5 Online Marketing Trends of 2014

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Some online marketing trends are going to take years to die, and some come-and-go within a matter of months. We are well in to the year 2014, so here are some of the most prevalent trends of the year. Images are still becoming more and more search engine friendly   Image courtesy: Google Blog Google… Read more »


WalkTheChat Gives a Walk-Through of WeChat Ads

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When designing this second article on the Wechat opportunity in China, I sat down with Thomas Graziani, founder of WalktheChat, a Wechat-focused agency in Beijing and Shanghai. We discussed about the monetization of Wechat adds.  A few months ago, WeChat rolled out their ad plan for public accounts. You can display ads on your public… Read more »