Tips & How To’s

How to Attract Publicity for Your Launch

By | Aug 30, 2016 at 11:45 am

The countdown has begun. After months or even years of effort, your startup or new product is about to launch. You’re excited about this for sure! All that’s left to do is getting everybody else as enthused as you are. That means you have…

Marketing & Social Media

Social Media Image Size Cheat Sheet for 2016 [Infographic]

By | Aug 30, 2016 at 11:00 am

Social media has quickly changed the way information is sent and received in the world today. For anyone who was fortunate enough to be online prior to 2005, you will remember a world of static one-way content that was quite stale and boring. Now…

Tips & How To’s

3 Useful Design Tips and Tools for Content Creators

By | Aug 29, 2016 at 7:00 pm

As website owners and bloggers, we are the content creators of the internet. With more than a billion active sites on the internet today, not only does this mean there is a never ending supply of content out there flooding the internet, it also…

Entrepreneur

Chicago

How One Chicago Startup Founder Went from Investment Banking to Startups

By | Aug 29, 2016 at 6:00 pm

This post originally appeared on Tech In Chicago. Visit Tech In Chicago to listen to more interviews with Chicago’s top startup founders and venture capitalists.  Ryan Coon is the founder of Rentalutions and a former investment banker. Rentalutions provides all-in-one landlord management software. Whether you manage one…

Marketing & Social Media

Your Digital Marketing Strategy Should Be More Than Social Media

By | Aug 29, 2016 at 10:25 am

There are 20,000 people on Facebook every second of every day. With these kinds of staggering numbers, it’s easy to see why many companies, particularly the smaller ones, focus a lot of their digital marketing attention on social media. After all, when there are that many…

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Tips & How To’s

Data Loss and Recovery: The Essential Dos and Don’ts

By | Aug 29, 2016 at 9:45 am

It happens. Whether it is a hardware failure, human error, or data corruption, the result is the same – panic. And in that panic, we can tend to do some impulsive things that will only make things worse. Before you start attacking the problem…

Tips & How To’s

What Millennial Job Candidates Want From Tech Startups

By | Aug 26, 2016 at 9:00 pm

In a technology driven world, employees that are comfortable and efficient with technology are ideal candidates for hiring. Millennials, the generation that grew up with technology, have proven to be the most “in touch” with that aspect. In addition, millennials have become the largest…

Entrepreneur

Chicago

What Makes a Great Brand and How to Cut Through the Noise

By | Aug 26, 2016 at 1:20 pm

This post originally appeared on Tech In Chicago. Visit Tech In Chicago to listen to more interviews with Chicago’s top startup founders and venture capitalists.  David Gardner is the founder and CEO of ColorJar, a Chicago-based creative tech agency. Before founding ColorJar, David was a professional basketball…

Tips & How To’s

The Biggest Reason a Startup Pitch Is Like a Job Interview

By | Aug 26, 2016 at 10:20 am

You sit down across from an imposing businessperson. You take a deep breath in your button-down shirt. It’s just a job interview, you tell yourself. No wait, it’s a startup pitch. Regardless, there’s just one main thing you need to remember: Avoid the Interview…

Tips & How To’s

3 Tips for Startups Seeking Employees

By | Aug 25, 2016 at 9:00 pm

Starting a new business is what being an entrepreneur is all about, but every successful entrepreneur knows they can’t do it alone! Often a team is needed long before finding financing and putting your product on the market. Your startups needs to start seeking employees. But…

Marketing

The Key Dos and Don’ts of Influencer Marketing

By | Aug 25, 2016 at 9:08 am

Every niche has its influencers – they may not be Michael Jordan pushing Nike or Ellen  DeGeneres pushing CoverGirl makeup. But in their specific niche, they are respected, and their opinions are valued. Consider, for example, Neil Patel in the niche of content marketing….

Marketing

The Importance of Video When it Comes to Marketing

By | Aug 24, 2016 at 6:00 pm

The goal of all businesses is to achieve self-sustainability and growth. In order to achieve these goals, you need a well-planned marketing strategy to back its services. A properly developed marketing strategy helps businesses reach out to their target audience and educates them regarding the solutions that…

Dev & Design

4 Ways to Improve Website Speed Without Changing Hosts

By | Aug 24, 2016 at 4:40 pm

If you didn’t know already, your website’s loading speed plays a crucial role in the user’s experience and ultimately, the business’ growth. In a recent report by Akamai, 47 percent of the online population expects their webpage to load in no longer two seconds….

Tips & How To’s

Here Are 25 Essential Customer Service Skills [Infographic]

By | Aug 24, 2016 at 4:00 pm

If you’re a startup without a comprehensive customer service plan, you are leaving a lot of potential revenue at the door. Particularly for budding startups, a good customer service team can completely change the way your business is heading. After all, without customers, who…

Entrepreneur

11 Reasons Why Everyone Loves Inbound Marketing And You Should Too

By | Aug 24, 2016 at 2:00 pm

In the past few years, inbound marketing has become extremely popular among entrepreneurs from all over the world as this marketing technique showers a number of benefits on businesses. Despite the growing awareness of inbound marketing, many marketers overlook this technique and ignore implementing…

Tips & How To’s

5 Considerations Before Launching a HealthTech Startup

By | Aug 24, 2016 at 11:04 am

Healthcare is a hot niche. And healthcare tech is even hotter. Why? Because the healthcare industry still lags behind others in using technology for many of its functions. If you think about venturing into healthtech, consider the following points first. What Are the Trends?…

Entrepreneur

Creative Side Projects Can Make You Happier at Work

By | Aug 24, 2016 at 10:33 am

Happiness is a moving target. While it’s nearly impossible to consistently be satisfied with your life, one’s occupation can go a long way in making you smile on a regular basis. Unfortunately, job satisfaction numbers in the US leave a lot to be desired and…