Content Marketing Ideas for ‘Boring’ Industries

By | Nov 19, 2015 at 3:00 pm

You enviously watch how your fellow entrepreneurs seize the day with yet another viral post. They are publishing amazing case studies of acquiring a ton of new customers with one single post or doubling their email list with juicy content bait.You desperately want to…

Tips & How To’s

Important Negotiation Tips to Help You Get Better Deals

By | Nov 19, 2015 at 11:00 am

The foundation of modern business nowadays lies in negotiations. You basically negotiate everything. You negotiate with your staff to offer good deals that are in your advantage and you negotiate with all the service providers you work with. It is imperative for the successful…

Tips & How To’s


3 Simple, Smart Tools to Streamline Your Business

By | Nov 18, 2015 at 3:30 pm

Managing your business as an entrepreneur can be overwhelming. As the owner, you have a hand in every aspect of your business, from production and operations to sales. The challenge becomes even bigger as you grow your business. If you don’t find ways to…


The Importance of Global Marketing

By | Nov 18, 2015 at 1:28 pm

The commercial actions of companies in the international arena should be preceded by a careful marketing strategy, as it brings some challenges. The “science” behind these actions and their implications is known as global marketing (or international marketing) which, according to some definitions, is…

Tips & How To’s

3 Questions to Ask Before Expanding Your Business

By | Nov 18, 2015 at 11:00 am

After the economy took a nosedive in 2007, many small businesses collapsed. Still, many also survived. Out of the survivors, two types of business models emerged. One type survived by slashing costs, by reducing their resources and brainpower. They settled for a smaller market. This was…


Tips & How To’s

8 Packing Tips for the Business Traveler

By | Nov 18, 2015 at 10:00 am

Are you planning on booking your next business trip? Before you do, you need to give a little more attention to your packing style to help you maximize the space in your luggage. Here are a few packing tips to help you pack better…

Tips & How To’s

22 Top Pieces of Career Advice from Stanford Business Professors

By | Nov 17, 2015 at 4:00 pm

Stanford University’s Graduate School of Business consistently ranks as one of the top graduate business schools in the world. Last year, the college beat out Harvard Business School to earn the top spot in Poet & Quants’ annual rankings. And there’s good reason: Stanford…

Tips & How To’s

13 Ways to Save Money on Online Shopping

By | Nov 16, 2015 at 6:00 pm

No matter if you are purchasing your products online or in-person, you still want to save money. Since online shopping is a relatively new concept (when framing it on the entire timeline of commerce, in general), most people don’t know how to take advantage…


5 Ways to Integrate Social Media Into Your Website

By | Nov 16, 2015 at 4:19 pm

Most companies are now leveraging the power of social media in their marketing campaigns. However, many aren’t fully exploiting social media on their company website. Social media and your website can blend together seamlessly to promote your brand and increase your online presence. Take a look at these five…


3 Marketing Advantages Startups Have Over Large Companies

By | Nov 16, 2015 at 2:00 pm

There are many ways that big businesses have advantages over smaller ones. Larger companies often have established clientele that they can trust to be invested in their next project, larger capital to draw on, and a more extensive reputation. When it comes to marketing,…

Tips & How To’s

5 Truths of Innovation That People Get Wrong [INFOGRAPHIC]

By | Nov 16, 2015 at 9:00 am

Innovation isn’t really supposed to be easy – if it were, everyone would be doing it. It’s risky, it takes work, and there is a lot of uncertainty involved. However, innovation can become more intuitive if you know the right ways to make it happen….

Tips & How To’s

Call-to-Action Buttons That Actually Get Users to Act

By | Nov 15, 2015 at 6:13 pm

Whether you use webinars, ebook downloads, free trials, or a contact form (or…all of these!) to generate leads, all the work you put in will be in vain if users do not click your call-to-action (CTA) buttons. You could be offering a roundtable discussion…

Tips & How To’s

5 Hacks for Dominating Amazon as a Seller

By | Nov 15, 2015 at 4:00 pm

One look at Amazon tells you that it’s the leading online retailer in the world. The facts site Statista revealed that Amazon is the leading U.S. retailer with $88.99 billion of revenue in 2014. That’s unbelievable, and a considerable portion of its revenues come…

Tips & How To’s

The Most Effective Low-Tech Solutions for Better Studying

By | Nov 15, 2015 at 3:00 pm

The thing about studying is that it’s one of the things that technology can’t do for us. No matter what developments that Apple or Google comes up with, we still have to do our own learning. There’s no app that can automate learning for…

Tips & How To’s

How to Improve Your Sales Closing Ratio in 4 Steps

By | Nov 15, 2015 at 2:00 pm

Most companies define the sales closing ratio as the number of closed sales divided by the number of presentations. In order to improve this number, it is best to observe and then make the appropriate adjustments based on the unique aspects of each customer…

Tips & How To’s

9 Essential Tips For New Bloggers

By | Nov 14, 2015 at 8:37 pm

If you have just started blogging, it might seem a bit overwhelming for you because there are unlimited resources and guidance out there that might make you confused about what you are supposed to do and what not. However, there’s no need to get…

Tips & How To’s

Educating Your Audience Is the First Step in Growing Your Online Community

By | Nov 14, 2015 at 2:00 pm

Your company’s steadily been getting traffic. Your positions in search engines are growing and you even have a bunch of dedicated clients on board. Yet, you feel like something essential is missing. A dedicated online community of fans, supporters, and product evangelists is the…