Why Is Time and Impact So Relevant to Millennials?

By | Sep 7, 2015 at 12:00 pm

When I was in college, I interned at a major corporate housing company in Montreal, Canada. As is the case for many interns passionated by their field, my world was suddenly consumed by time. Time was our business, it was the thing we promised…


Effective Marketing Ways For Local Businesses

By | Sep 7, 2015 at 8:00 am

Have a local business? It might be difficult to figure out whether to use online or offline marketing. Here are some tips you can try out. For product marketing or simply to promote business, you should know when to go for online marketing and when to…


4 Emerging Influencer Marketing Trends

By | Sep 6, 2015 at 6:00 pm

Influencer marketing has become an essential part of any digital marketing strategy. Bloggers have catapulted over the last decade from obscurity to near-celebrity status, using agents in many cases to broker sponsorship deals that can reach tens of thousands of dollars for a single…

Tips & How To’s

Ultra Cheap Travel Tips for Startup Founders

By | Sep 5, 2015 at 10:00 pm

That $10 million Series A may be coming down the pipe soon, but until then you have to squeeze value from every penny. Having now experienced “startup business” travel for the last four years or so, I have some ultra cheap travel tips for…

Tips & How To’s

5 Essential Tips For Managing Facebook Business Pages

By | Sep 4, 2015 at 8:00 pm

Considering Facebook has over 1.4 billion monthly active users, setting up a business Facebook page is not an option, it’s a must. You might think you can leverage new leads and boost engagement rates significantly by just being there, however things are not as…



5 Customer Success Centered Marketing Strategies

By | Sep 4, 2015 at 8:00 am

Marketing professionals are held accountable to key parts of a company’s business: new sales, existing sales, brand awareness and recognition, product marketing, and much more. Leaders in marketing spearhead new initiatives to scale success, and we were able to speak directly with some of…


How to Promote your App on Social Media

By | Sep 3, 2015 at 9:00 pm

Social media is in many ways a level playing field that all app developers can play on. Whether your company is operating on a shoestring or has deep pockets, everyone has the same chance to build a powerful following via social platforms. Here are…

HR and Recruiting

How to Hire an Android Developer

By | Sep 3, 2015 at 8:00 pm

Android, Google’s open source mobile operating system, has changed the landscape of mobile computing in many ways. Since its inception, Android has become the dominant mobile platform, and has made its way into the realm of cars, TVs, wristwatches, and even video game consoles….

Tips & How To’s


3 Tips from LeadsCon to Improve Your B2B Lead Generation Strategies

By | Sep 3, 2015 at 12:30 pm

Last week, the Big Apple hosted the ultimate conference for performance marketing and lead generation: LeadsCon. The conference was buzzing with energy as hundreds of industry professionals gathered for two days to discuss changing dynamics and top trends of lead generation in the B2B…


How Transparency Stops Gossip in your Organization

By | Sep 3, 2015 at 10:00 am

Talking behind others’ backs destroys organizations. Gossiping is a constant problem that almost every company has to deal with. The best way to handle situations like this is to understand the root of the problem. Most of the time, the issue occurs because people…


Tech Tools That You Can Use To Make Tax Preparation Easy

By | Sep 2, 2015 at 9:00 pm

E-filing is nowadays used as opposed to the common practice of mailed-in returns and there are many tech tools that aid you in making tax preparation easier and faster. Whether you use apps or calculators, the result is making the entire process a lot less…

Tips & How To’s

5 Ways to Be a Helpful Angel Investor

By | Sep 2, 2015 at 6:00 pm

The annual Midas List may be filled with the biggest name VCs, but I firmly believe that the strongest startups ubiquitously begin with ardent support from capable and helpful angel investors. Sadly, many current angel investors choose not to lift a finger to help…

Tips & How To’s

Rule Maker vs. Rule Breaker: Tips for Parenting in the Digital Age

By | Sep 1, 2015 at 10:00 pm

As news-consuming parents, we are inundated with research findings telling us exactly how many hours a day children should be spending on their devices; or how over exposure to screen time may take a toll on them down the road. While reading what the…


4 Steps to Scale Fast and Not Kill Your Company’s Momentum

By | Sep 1, 2015 at 9:00 pm

Things are going great. Your company is growing faster than a teenager in baby clothes…Huh?? You get the point. While this is an exciting time, it’s also a time when your company is vulnerable. Scaling fast generally means things are headed in a positive…


The Art to Having Productive Meetings

By | Sep 1, 2015 at 2:00 pm

Meetings are an inescapable part of the corporate world. Everybody has to attend them whether you’re a rank-and-file worker, supervisor, manager, or even CEO. In fact, the higher one goes up the corporate ladder, the more meetings it seems there are to attend. Meetings are…

HR and Recruiting

3 Ways to Make the Most of a Mobile Talent Assessment Strategy

By | Aug 31, 2015 at 6:00 pm

Smartphones have changed the game for HR professionals. Today, candidates are more connected than ever, and they expect you to be as well. In February, Cisco released its 2015 Visual Networking Index Mobile Data Forecast, 2014-2019, which suggests organizations that don’t plan on integrating…


5 Social Media Hacks for Your Ecommerce Store

By | Aug 31, 2015 at 5:00 pm

The key to increasing your ecommerce store’s productivity is to increase its visibility. While there are several methods that you can use to drive customers to your website, there are few greater tools than social media. Unfortunately, many social media sites, like Pinterest and…