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8 Tech Tools to Help Improve Your Bottom Line

Technology has completely changed the way that many companies approach their work, but are you taking advantage of all the resources that are available to you? Today’s tech tools can help your company with everything from sales and customer acquisition to productivity and employee management.

With the right technology at your side, you can significantly improve your company’s bottom line. Through my companies: BeeHex, Notability Partners, BNB Shield, Status Labs, Lisbon Hill Farms, and even a real-estate business I run successfully, I have had an opportunity to deploy a number of tools. Here’s a closer look at eight tech advancements that could help you get results for your company.


Trello has quickly become the go-to project management tool for many businesses thanks to its easy-to-read, collaborative setup. Trello allows users to create boards for each project, where you can add to-do checklists, make assignments and set due dates.

The ability to add comments and attachments further streamlines project communication, ensuring that everyone is on the same page so that the work is completed successfully.

The basics: Trello’s basic program is free for web, iOS and Android. Business Class and Enterprise versions range from $9.99 to $20.83 per user/month


Having a call center team that can stay on pitch and provide a quality customer experience is essential for increasing sales for many businesses. Of course, ensuring that your sales team provides optimal service is sometimes easier said than done.

This is where Boomsourcing comes in. This customer acquisition platform makes use of what it calls Perfect Pitch technology, a system that integrates scripted audio into live phone conversations to improve service and increase sales. Lead identification makes it even easier to reach those customers who are most likely to make a purchase.

The basics: Boomsourcings rates start at $8/hour.


Slack has become another essential tool for businesses across the country.

This instant messaging software allows users to set up private and public conversation channels, making it easy to share files and information, streamline workflows, improve productivity and even allow for a bit of friendly social interaction. You won’t have to worry about important messages getting lost in an email inbox when you use Slack!

The basics: Slack offers a free version for small teams. The Standard and Plus versions range from $6.67 to $15 per user/month.


For many smaller companies, hiring can represent a costly and risky endeavor — especially when you don’t have a long-term need for a particular responsibility. Upwork makes it easy for businesses to connect with qualified freelance workers for almost any project imaginable.

Whether you need to build a website or develop a marketing campaign, this allows you to complete important projects without the associated overhead costs of hiring an extra full-time employee. Reviews and ratings from other clients makes it easy to find a competent contractor at a price you can afford.

Upwork charges a 2.75% payment processing fee for each payment made to a freelancer.


If your company is in a position where it regularly hires new employees, you know how time-consuming and costly onboarding and other HR tasks can be. GoCo simplifies this process by keeping all things HR-related in one easy-to-use platform.

Employees can submit time off requests and track their vacation hours, while you can synchronize important documents and data and receive compliance assistance. Going paperless with your HR needs will reduce human error, improve compliance and help you stay in command of your finances.

The basics: GoCo is free to use.

Twitter right to be forgotten


Social media is considered an essential part of the modern business world, but managing client interactions over multiple channels can be a serious challenge. Hootsuite alleviates this concern by allowing users to manage all of their accounts in one location.

From scheduling posts to responding to client messages, this dashboard allows social media managers to work more efficiently, increasing productivity and creating more opportunities for customer acquisition.

The basics: Hootsuites free individual plan supports one user with three social profiles. Professional plans with analytics and a host of other features start at $19/month.


How well is your team managing their time? For that matter, are you making good use of your time in the office? RescueTime is a great tech tool to help you limit distractions in the workplace and increase your productivity.

This intuitive app tracks your activities to create reports and productivity scores to help you and your staff set goals for improvement. The Premium version even allows you to block distracting sites to reduce roadblocks to productivity.

The basics: RescueTime Lite is free, RescueTime Premium is priced at $9/month or $72/year.


Creating and tracking invoices is one of the most important responsibilities of a B2B business — but all too often, invoicing problems can cause your hard work to go unpaid.

Freshbooks helps small business owners get paid quickly with fast, personalized invoice generation. Automated billing, time tracking and the ability to accept credit card payments allows users to receive their hard-earned money faster than ever, ensuring that no project goes un-billed.

The basics: Freshbooks costs $15 to $50 per month, depending on the number of clients you have.

Of course, while it’s important to set aside hard-earned funds to improve your company’s workspace, branding and culture, the more directly your purchases impact your bottom line, the better.

Rest assured, the above tech tools — not to mention a host of others just like them — are not only safe investments for your business, but ones that promise a timely, sizable return, as well.

Find more productivity tools to help your business on TechCo

Please check each tool as prices might change following this post.

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Written by:
Jordan French is founding CMO of BeeHex Inc. 3D printing, President of O'Dwyer-ranked Notability Partners and cofounder of "Airbnb Police" start up BNB Shield. Jordan French is a technology commentator, biomedical engineer, intellectual-property attorney and business strategist for film and music stars. French works with Billboard-charted artist and multi-platinum producer, B. Howard, who wrote and produced songs for Vanessa Hudgens, Ginuwine, Dru Hill, Akon, Ne-Yo, Jason Derulo, Chris Brown and Wyclef Jean. French is on the leadership team at FOWNDERS, the social-impact start-up accelerator based in Newark, NJ. He is the Marketing & PR director of Scorpion Computer Services, Inc. and consults for executive producer Walter O’Brien, the inspiration behind the hit CBS television drama, Scorpion. As founding CEO and COO Jordan French built Status Labs into a Fast-50 and Inc.-500-ranked marketing firm and represented the people of the United States as an enforcement attorney at the Federal Energy Regulatory Commission where he tracked down energy-market manipulators and enforced electric grid reliability rules.
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