In our digital age, video content has become an indispensable communication tool for businesses and creators. Fortunately, in 2024 you don’t need to invest in filming equipment and human actors to create professional-looking videos, thanks to the rapid advancement of AI video generators.
Whether you want to create talking head videos to onboard new staff, or produce highly accurate visual renderings, there are a variety of platforms out there that let you bring your vision to life by entering simple ChatGPT-style prompts.
You don’t need to pay for the privilege either, as lots of high-quality platforms let you get started with generous free-forever plans. If you’re interested in elevating your content without breaking the bank, we’ve rounded up some free AI video generators that should be on your radar.
Why Use an AI Video Generator?
Before the AI revolution, companies would have to invest heaps of money and time into making high-impact videos. Today, AI video generators are capable of creating polished content that’s almost indistinguishable from the real deal, opening up major opportunities for creators.
By lowering the barrier to entry for video creation, and allowing users to create content more quickly and efficiently than if they used traditional methods, these tools help users create a much higher volume of content too, helping them keep up in the digital era. With so many AI-generators to choose from, read on to find out which platform may be able to meet your needs the best.
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We produced this simple AI intro video using one of our picks, Synthesia. The whole process took us less than 10 minutes, and it was completely free to make.
The Best AI Video Generators in 2024
- Synthesia – Best free video generator overall
- Colossyan – Best for professionals
- Runway – Best for creatives
- Fliki – Best for social media creators
- Descript – Best for podcasters
- Deepbrain AI – Best for beginners
1. Synthesia
- Best free video generator overall
- Free plan available
Synthesia is an AI video generator that lets users use AI avatars for talking-head-style videos. The tool offers a wide selection of avatars to choose from. and also lets users create their own at a slight premium. These avatars are almost indistinguishable from the real deal, and are even capable of cloning your own voice if you pay for the Enterprise package.
Most casual users will be able to get by just fine on its free plan though, as it’s a lot more generous than other contenders on this list. It gives you access to over 60 templates, lets you create 36 minutes of video content per year, and unlocks a selection of over 130 languages and voices. The free plan also lets you upload background music and image and video files, to help users customize their content.
Synthesia’s impressive raft of features, in addition to its text-to-video format – which works in a similar way to ChatGPT – has earned its position as the best free video generator on this list. However, if you aren’t looking to make talking head-style videos, we’d recommend using platforms like Runway instead.
Users are able to build a personal avatar with its $17 per month starter plan too, making it a great option if you’re willing to invest a bit to make your video highly personalized. If you don’t want to buy before you try, you’re able to get started with Synthesia’s plans with a free trial too.
2. Colossyan
- Best free video generator for professionals
- Free plan available
Similarly to Synthesia, Colossyan is a video generator that lets you create videos with AI avatars using text. The platform, which is designed specifically for corporate professionals and content creators, offers a range of useful capabilities, including custom brand kits, avatar-to-avatar conversations, and automatic translations.
Users are able to choose between 30 AI actors to read their scripts, and are even able to create their own AI custom avatar, but this comes at quite a hefty cost of $1,000 per year. While Colossyan is capable of creating high-quality, professional-looking videos, it’s surprisingly intuitive to use, especially compared to other video generators like Deepbrain AI.
Colossyan offers a free forever plan, but it’s more limited than Synthesia’s. Videos made with the plan feature watermarks, are limited to 5 minutes and are only able to contain five scenes. It does give users access to Colossyan’s library of AI avatars, though, and is capable of translating the script into over 70 languages and voices.
If you’re planning on making more than one video with the AI generator, Colossyan does let you test out its Starter and Pro plans for free for 15 days. Both of these premium plans offer more generous video and scene limits and remove the Colossyan watermark from your content.
3. Runway
- Best for creatives and artists
- Free plan available
Runway is an AI-powered creative platform capable of creating a wide range of creative video content. Unlike Synthesia and Colossyan, the platform doesn’t let you create talking head videos, but its advanced AI image and text-to-video features can create highly realistic or animated videos from scratch, based on your unique input.
Runway’s platform lets you create highly realistic visual renderings. Source: Runway AI
For example, users are able to use the tool to animate still images, create realistic visual renders, and produce physical-based simulations. From landscape flyovers to architectural mock-ups, the limit really is your imagination, which is why Runway will be the natural choice for creatives like artists and designers.
You’re able to customize the style of your video and its characters too, to ensure the content fully matches your vision. However, while Runway’s text-to-video feature lends itself well to creators with little tech experience, if you’re looking to create advanced content its professional interface will take some time to get to grips with.
Free users will be limited to 125 credits, and their videos will contain watermarks. However, if you want to make the most of Runway’s AI features, and create content without the company’s branding, you’re able to upgrade to its Standard tier for only $12 per month.
4. Fliki
- Best for social media creators
- Free plan available
Fliki is another text-to-video AI video generator that enables users to make creative video clips. The platform specializes in creating short-form content under five minutes, which makes it a great option for social media creators wanting to create an online buzz with highly personal content.
Fliki is easy to get started with too. All you have to do is create a new file, enter the name of your project, and then write out a text prompt that describes what you want from your video. You’re also able to choose from a wide range of voices to narrate your video, before customizing its tone, pitch, and pauses to your liking.
The platform has a free plan, but it restricts users to five minutes of videos per month, and all content will contain a Fliki watermark. If you want to remove the watermark and up your content limit to 180 of minutes a month, you can upgrade to its Standard plan for $28 per month.
5. Descript
- Best for podcasters
- Free trial available
Decscript is an AI audio and video editing tool that lets users edit audio and video content like a text document. Unlike other AI video generators on this list, Descript is more focused on refining pre-existing videos and audio content, rather than making it from scratch. However, if you’re a podcaster or an online creator looking to edit content for different social media platforms, the platform’s text-based editing feature makes it one of the best options out there.
Descript lets users automatically transcribe content, and then trim it down in a couple of clicks. Alongside AI voices, the tool also offers unique features like studio-quality sound enhancements and filler word removal, to help creators create professional-grade output. Users are able to choose from a wide array of templates to get them started, which can be a huge time saver if you’re making a high volume of videos.
The provider lets you edit videos for completely free, but if you want to create more than one watermark-free video a month, we’d recommend upgrading to its Hobbyist plan which costs $12 per month.
6. DeepBrain AI
- Best free AI generator for beginners
- Free trial available
DeepBrain AI is a versatile video creator capable of making a wide range of short or long-form video content from webinars to newsletters and beyond. Its straightforward text-to-video tool makes it easy for creators without much experience to get started, and the platform even integrates directly with ChatGPT – enabling users to brainstorm ideas and translate content without leaving the tab.
DeepBrain AI lets you create a wide range of content, but its avatars aren’t as realistic as its competitors. Source: DeepBrain AI
While its avatars aren’t as quite as realistic as those you’d create with Synesthesia or Colossyan, the platform is super easy to use and offers just about every feature you’d find in other video creators, including a wide range of AI avatars, stock music, and sound effects, and over 180 language and voice options.
However, one of DeepBrain AI’s biggest drawbacks is that it doesn’t offer a free forever plan. If you want to use the platform for free, you’ll only be able to make one video before subscribing to a paid package. With Deepbrain AI’s paid plans starting at $24 per month, its premium offerings are slightly more expensive than those offered by other providers on this list too.
Interested in using AI to create a realistic-looking professional headshot? Check out our guide to the best free AI headshot generators.
