Startup Spotlight: Golf Wagers, Cow Collars and Take-Out Food

If you're finding yourself shifting gears to the outdoors, maybe hitting the golf course or just soaking in the sun, you'll still have some form of technology by your side.

Each week, Tech.Co will be highlighting emerging startups in our spotlight series. This week, we’re taking a look at connecting startups with entrepreneurs for help, smart collars for cows, turning those golf course wagers into charitable donations and more. Here are the five startups you need to know:


If you've had an idea for a business but needed some validation, feedback and help, look to Crowdholding. This London-based startup connects you with entrepreneurs, allowing you to give feedback and ideas in return for a cut of sales revenue. The Crowdholding cycle begins with Crowdholders co-creating projects with entrepreneurs. Users connect with projects, investing their time as feedback, ideation and marketing, potentially being awarded with “Crowdshares” or a share of sales revenue the projects generates. Crowdshares become an exciting new asset that in the future can be sold and even traded legally! While contributing feedback and ideas to the project, one can also develop their skills and talents, build a personal brand and grows as a thought leader. The platform is open to any type of business product and allow startups to validate business ideas, build awareness and raise capital without loss of control. Crowdholding was in the top 6 Fintech startups at Start Summit and won 1st place at xPort Business Accelerator Pitch competition.


Monitoring your herd is something critically important to ranchers. Now with technology, tracking the health and location of their cows makes it easier. California-based startup Cowlar, is a smart collar for livestock and is placed on their neck to track temperature, activity and cow behaviour, i.e. whether it’s eating, sleeping, ruminating or showing lameness. Through their solar powered routers, real-time data is sent back to the ranchers which will in turn prevent diseases, detect heat cycles and increase milk yield.

Cheddar Up

For schools, organizations or athletic teams, collecting money from a group is a constant challenges, until now. Denver-based Cheddar Up is the simplest way to collect and track online payments from a group. Organizations can create custom pages where parents or donors can pay through their phone or online in a few clicks, keep track of all the transactions in one location and deposit easily into their account.

INOV8 Golf

What if you could wager a bet with your friend on the golf course, but instead donate winnings to charity? Phoenix-based startup INOV8 Golf is a media company that  committed to developing fun mobile games that positively impact charitable giving and provide users with the ability to win VIP experiences/prizes. The inspiration for INOV8 Golf is rooted in Founder John Cioe’s passion for the game of golf, friendly wagers, and charitable giving. Even musician Alice Cooper's organization has benefited from their innovation. “I am really pleased to have my organization SolidRock be a beneficiary of an exciting new fundraising platform for charities, ChariTee Fantasy Golf,” Cooper said.



Helping customers to manage their food orders from their smartphone can be an attractive option for restaurants. This management system is redefining the restaurant experience for customers. This Phoenix-based startup designed this point-of-sale platform specifically for restaurants to help them track orders, review trends, connect with their customer, and turn over tables more efficiently. As for the customers, guests are able to order, pay, and track their takeout orders through their smartphone from their favorite local restaurants. If they prefer an in-dining experience, users can order and pay for their meal from their table.

Read about more startups showcased in our Weekly Spotlight here.

This is our new, premium Weekly Spotlight Announcement Series. Learn more about how your company or crowdfunding project can be included and reach thousands of readers around the country, including influencers, investors and more.

This week's Startup Spotlight is brought to you by Moving Authority, connecting people to movers and movers to people. 

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Written by:
Tishin is a technology journalist and correspondent. She has written for TechCrunch, Demand Studios and Fitness, and has regular network segments on local Phoenix affiliate stations. She holds a Master's degree in Clinical and Sport psychology, and has covered many areas of technology ranging from 3D printing and game development to neurotech and funding for over 15 years.
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