October 18, 2014
By now, many of you have probably heard of new tech platforms that allow you to invest in someone’s future income by giving them money today. Upstart was a good example that has now pivoted and EquityNet allows for royalty offerings.
If Steve Perlman were listed, I would bet the farm.
Steve just released what might pan out to be biggest telecommunications technology jump in our lifetimes: pCell.
pCell flips on its head how signals are broadcasted and received between towers and devices. Check out this video from Artemis to learn the basics. If all the claims are true (and I don’t proclaim to be able to verify the nuances of the technology) then every device will have 100% service all of the time. On top of that, the service is provided much more economically.
To summarize how it works, cell technology today based on a networks of “cells” that service circular areas around a tower. The cell provides service to receivers (usually phones) inside the radius. This network of cells has to manage data load, interference, transferring from cell to cell, etc. This network requires lots of maintenance, modification, and sophisticated systems.
pCell reinvents the whole process. It creates a “personal cell” (hence the name pCell) about a centimeter in radius around the antenna on your device. This eliminates transferring cells, interference, excessive cell load and reduces the necessary energy. If you want more detail, Perlman dives in at Columbia University and at Re/code.
Hmm, cool! Now what does that really mean in a day-to-day sense?
The obvious application is in cell phones. Faster, better, cheaper. Cell service in stadiums? No problem. Great potential- but perhaps not so revolutionary. So lets look beyond this. Steve has run a closed-door incubator for many years with companies in it poised to take advantage of this technology. There has to be a bit more to this story.
What could uninterrupted, 100% strength, lower-cost, cell connectivity unlock?
- Streaming TV
How about streaming TV, Netflix, or anything else through a small flashdrive-like receiver that you can plug into any TV. This would revolutionize content providers. Lookout Comcast and DirectTV. All this about net neutrality and controlling hard lines? Irrelevant.
- The cloud
pCell gives whole new meaning to the cloud. In theory, any monitor becomes any device capable of performing any task. Want to run android? IOS? Photoshop? You name it. With cell service of this caliber, It could all be streamed to your monitor with the backend done in the cloud. Think Google docs-style everything, without the browser processing requirements.
Watch Steve talking about gaming and look at the companies in his incubators. Gone will be the need for a console. All you need is a monitor and the cloud will do all the processing and stream you the results.
The next billion
If you look at places like the USA, this will basically provide a better service to the existing providers. That’s great and has valuable potential.
But the bigger play is in the developing markets. Devices can be expensive. And much of the cost is tied up in the hardware, processors, extra battery etc. Enter point 2 above. If we now only need to supply devices that come with a monitor and a 4G LTE antenna, we are in business!
Is there any wonder Steve took his 500 million liquidity event and self-funded his incubator for ten years? My money is on Steve as a double-digit billionaire by 2016.
What do you think- what else would this technology apply to?
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