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Tech Cocktail

Why Your Startup Marketing Must Include Your Origin Story

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Startups are faced with a lot of unique challenges in their route to market that established brands don’t have to deal with. As a startup, your brand does not yet have a known identity in the marketplace, and this can prove to be an obstacle in growing your client base.  More often than not, consumers… Read more »


Voxel: Preview Apps Before You Download Them

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Getting a preview of something is the best way to know if you will use it in the future. When you read a book, you can skim through the pages to decide if you like the characters and plot and before you watch a movie, you can watch the trailer. For awhile, there wasn’t a… Read more »


Startup Growth and Inspiration for Entrepreneurs

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Feeling like you need a boost of creativity as a founder, or thinking about talent growth? Is your leadership stuck in the wrong gear? Here are three articles, previously featured here on Tech Cocktail, by guest authors we think you’ll enjoy. If you’ve recently made a breakthrough in product, growth, or thought process, why don’t… Read more »


Cloud Texting Services for Z-Gen Businesses

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Communication technology is progressing each day, providing individuals and businesses with highly efficient ways of communication, and that too at extremely nominal costs. The state of affairs is a true representation of how technology should be – giving you better, for even less. Out of the innumerable advancements made in communication technology during the last… Read more »


Social Media Time Management Tips

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Small business owners have a ton of responsibilities on their plates every day; unfortunately keeping up with social media isn’t usually on top of their lists. Social media has become a big part of most people’s lives these days, especially for business owners and entrepreneurs. It’s crucial to employ time management tips to stay on top of business… Read more »