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Tech Cocktail


’Tis (Always) the Season for Giving: 5 Rules for Introducing Gift Cards to Your Startup

giftcards

Gift cards are easy, convenient, and beneficial — both for companies and customers. They ease the stress for customers seeking the “perfect gift,” while simultaneously bringing new people to your business and giving your brand exposure. If your startups offers the types of products or services that could be packaged into a gift card, here… Read more »





5 Tips for a Successful Startup Recruitment Process

Recruitment Challenges

As a business owner, you know your employees play a crucial role in the growth of your organization, regardless of its operating size. Without a skilled team, your startup will not be able to implement its overall strategy or achieve its mission. Simply put, the growth of your startup is highly dependent on the employees you hire to fill each… Read more »





How To Fall Back In Love With Your Company

fallinlove_itswork

While February is the most romantic month, you might be shocked to discover many of your employees have lost the love. No flowers or chocolates will fix your problems if your workforce has lost their career passion. A recent Gallup survey found that 70 percent of employees are no longer engaged in the office. Engaged… Read more »


The Value of a Secret: What Startups Can Learn from Silicon Valley’s Latest Obsession

secrets

Arguably the birthplace of corporate openness and workplace diversity, Silicon Valley has recently been plagued by the whisperings of its startups’ dirty little secrets. Thanks to Secret, the app that allows for the anonymous sharing of messages to one’s networks, the startup world is recently rife with confessions and revelations – none of which can be… Read more »



The Secret Resource Every Startup Needs To Know

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It’s never been easier to launch a startup. Powerful broadband networks, cloud computing and mobile and web applications have lowered the barrier to entry and created efficiencies for small businesses to scale. But while these resources make it easier to launch a business, they don’t remove the challenge of developing a winning product. To do… Read more »