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Tech Cocktail

Inside the Company Culture of Kansas City’s Red Nova Labs

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In Westwood, Kansas, down the street from Google Fiber’s building and over 20 other startups, you’ll find the headquarters of Red Nova Labs. The company opened its doors in 2009 as a startup incubator but – in true startup fashion – tested and iterated and refined into what they are today, an agency that provides… Read more »


The Waltz of Marketing: Your Social Call To Action

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I recently attended a virtual conference put on by Marketo. Their content marketing specialist, Maggie Jones, talked about 411. We’re not talking information here. We’re talking rhythm, cadence, music-like time signature in content development. It’s the waltz of the marketing world when making a call-to-action in your social engagement. It was a concept that I’d… Read more »


7 Harsh Realities about Startup Accelerators

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The human imagination is an incredibly buggy piece of software, because it’s very selective. If you’re pondering whether to apply for startup accelerators, you might sit back in your office bean bag chair and think about getting into Y Combinator or Techstars, wooing investors at demo day, and turning into an accelerator legend like Dropbox…. Read more »


Thomas “Tigre” Wenrich to Startups: Your Business Plan is of Limited Value

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Thomas “Tigre” Wenrich is a multicultural executive with experience in finance, marketing, and operations. After a successful 16-year career with The Boston Consulting Group in the U.S., Spain, and Mexico, he retired to the warmer climate here in Miami. Subsequently, he participated in a roll-up in the retail money service business (remittances, check cashing, and… Read more »





4 Ways to Stop Sucking at Social Media

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Are you tweeting into a vacuum? Lacking likes on your Facebook posts? Only in your mom’s Google+ circles? You might be sucking at social media. You’re not alone. Countless entrepreneurs struggle with using social networking platforms to help develop an audience, grow a following, and build a community around their brand or business. Social Media… Read more »


5 Cost and Time-Saving Initiatives for Your Startup

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Time and money are two resources that cannot be spared in the fast-paced world of startups. As you create and manage your company, you will need to find reasonable ways to conserve time and money without cutting corners. Fortunately, there are some relatively simple ways to save two of your most valuable resources. Five initiatives… Read more »




7 Ways Web Animation Will Spruce Up Your Site

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One of the most effective ways to take a bland website and transform it into something beautiful, fresh, and appealing is to use animation. Unfortunately, back in the days when Shockwave and Flash were prominent, using animation and visual effects often meant bogging down the performance of your site. Web animation without Flash is better,… Read more »


A Book in 5 Minutes: Smart People Should Build Things

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Don’t have time to read? Here’s a quick but comprehensive summary of Andrew Yang’s “Smart People Should Build Things: How to Restore Our Culture of Achievement, Build a Path for Entrepreneurs, and Create New Jobs in America,” released February 4 by Harper Business. Who should read this: You’ve spent two years at McKinsey and are… Read more »


Start With The End in Mind: 5 Rules for Selling Your Business

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As a long-time reader of business and motivational articles, I often come across mantras, mottoes, and slogans to guide business people through their daily lives. One has stuck with me more than the others – “Start with the end in mind”.  I can’t think of a more appropriate motto for tech company entrepreneurs who are… Read more »