6 Ways Startups Can Leverage Live-Streaming Services

By | Jul 25, 2016 at 9:00 pm

You’ve just launched or you are in the very early months of your business. Your biggest challenge? Engaging potential customers in unique ways. Let’s face it. Consumers are somewhat “jaded” and content marketing has to go way beyond the traditional blog and social media…

Tips & How To’s

3 Fast Tips to Improve a Medium Blog in Minutes

By | Jul 25, 2016 at 8:00 pm

Medium is a fun blogging network that’s younger and cooler than WordPress, but it’s also a bastion of the open web: Granted, founder Ev Williams attempt to fight the rapidly monopolizing web is to rule as the benevolent dictator over Medium, but I’ll take…


How to Incorporate Pokémon Go Into Your Local Marketing Strategy

By | Jul 25, 2016 at 6:00 pm

Pokémon Go has captured the world by virtual storm. The app from Niantic Labs and Nintendo brings the popular franchise into augmented reality by using mobile cameras and GPS capabilities to turn real-life surroundings into environments these creatures inhabit. Trainers can find and capture…

Tips & How To’s

How to Cut Your YouTube Video Burn Rate

By | Jul 25, 2016 at 4:45 pm

Founders and entrepreneurs of all sizes should be aware of the emerging trend in 2016’s startup world: VCs  and accelerators are investing in late-stage startups, ushering in a post-unicorn era for those who haven’t already locked in their billion-dollar valuation. Startups need to prove their…

Tips & How To’s

5 Tips for Setting Up a Startup Pivot Strategy

By | Jul 25, 2016 at 2:30 pm

Startup founders often believe they have a great idea. They put the stat that 50 percent of startups fail within five years aside because they believe it will never happen to them. However, a pivot strategy is essential because you never know what can…


Tips & How To’s

How the “30/30” Rule Will Help You Achieve Your Work Goals

By | Jul 25, 2016 at 1:15 pm

Staying on top of your long-term and short-term career goals can be a challenge. After all, there are so many variables that come with moving forward in your career. Whether it be transitioning to different roles or establishing new relationships, you can master your long-term goals as long as…

Tips & How To’s

You Can Lose Data in Weird Ways

By | Jul 25, 2016 at 11:51 am

While pretty much most of us recognize it, those times when we accidentally erase some of our computer data files, we can recover it. Savvy computer experts now possess some techniques by which to do this. Nevertheless, certainly not all data can always be retrieved,…

Tips & How To’s

6 Fee-Free Tech Solutions for Ultimate Home Security

By | Jul 25, 2016 at 9:45 am

Still paying $50 or more per month on a two-year home security contract from a legacy player? You’re paying through the nose for reputation, friend. And, these days, reputation is cheap. Here’s the deal: the home security oligopoly, epitomized by big-name companies like ADT…

Tips & How To’s

How to Create Epic Content for Boring B2C Niches

By | Jul 25, 2016 at 9:17 am

Once upon a time there lived a lovely company selling bricks and construction supplies. They had a lovely neat website, high-quality visuals, accounts on social media and even a blog about all things construction-related. They were around for a few decades and did professional…

Tips & How To’s

Smart Tricks for Optimizing Your Conversion Rates

By | Jul 24, 2016 at 10:50 am

Here’s the kicker about conversion rate optimization – most of the time it has nothing to do with your traffic stats and social media numbers. In fact, people with massive following often struggle with actually selling their product, while smaller companies with more modest…

Tips & How To’s

Want Your App to Get Noticed? Here’s What to Do

By | Jul 23, 2016 at 6:00 pm

App creation and development are on the rise – it seems like everyone nowadays is creating an app that has the potential to solve a major problem amongst consumers or just give them some new form of entertainment. But with all of that comes…

Tips & How To’s

Custom Design vs. Website Templates: Which Is Best?

By | Jul 23, 2016 at 4:08 pm

The topic of whether a business or association ought to pick a custom website design or a site layout is a common one. In all actuality, both alternatives each have their own particular benefits and weaknesses. There is no reasonable “yes” or “no” answer. Here are your…

Tips & How To’s

7 Ways to Save Printer Ink

By | Jul 23, 2016 at 4:00 pm

The very mention of replacing printer ink cartridge or toner gives many users the heebie-jeebies. Having to buy cartridges every now and then can cause… well, let’s call it “financial distress.” Even the enticing offers and discounts available on toners and printer ink cartridges…


The Top 5 Products and Services in B2B Marketing

By | Jul 23, 2016 at 12:00 pm

Marketing is a important department in business. Convincing customers that your product is better than that of your competitor is not exactly the easiest job. However, there are several ways that you can market a product. Multiple marketing strategies can be employed in today’s…

Marketing & Social Media

How Influencer Marketing Is More Cost-Effective For Your Startup

By | Jul 22, 2016 at 7:00 pm

Marketers are often frustrated by the increasing costs that paid searches now have as an attractive alternative to the keyword guessing game. According to the Economic Impact Report, a recent survey by consulting group Tomoson revealed that influencer marketing yields an average return of…

Tips & How To’s

The 5 Slack Alternatives Your Startup Needs

By | Jul 22, 2016 at 4:00 pm

For today’s startups, digital communications are paramount in keeping digital businesses afloat. But while most businesses rely on the ever-popular Slack, there are a number of other alternatives that can better support the needs of digital businesses and remote teams. Whether you’re looking to give some…


8 Work Productivity Tips That You Can Actually Use

By | Jul 22, 2016 at 12:50 pm

Whether you’re an employer or employee, productivity should be at the forefront of your mind when at work. As an employee, the feeling of productivity can be extremely rewarding. As an employer, you’re probably aware of the damage that a lack of productivity can…