Marketing

3 Ways to Localize Your Marketing Campaigns

By | Mar 26, 2017 at 10:30 am

The phrase ‘Think globally. Act locally.’ was coined by environmentalists to get people to strive for a healthier planet by doing meaningful things in their communities. If your business is expanding into other countries, even other regions, it might be a good idea to…

Entrepreneur

Chicago

Jeff Kahn of Rise Science on Helping Pro Athletes Sleep More and Play Better

By | Mar 25, 2017 at 12:45 pm

Jeff Kahn is a cofounder and CEO of Rise Science, a sleep behavior change startup that provides sleep coaching for elite athletes. They harness the science behind sleep, and give elite athletes the power to perform at their best with the help of continuous,…

Entrepreneur

6 Important Lessons From a Global Entrepreneur

By | Mar 24, 2017 at 7:00 pm

Starting a company is hard enough, but establishing a startup across different continents adds to the challenge. But that’s what my cofounders, Kristina Prokop and Trent Lloyd, and I did more than six years ago when we started Eyeota, the global leader for audience…

Marketing

How Inbound Marketing Can Turn Your Brand into a Magnet

By | Mar 24, 2017 at 10:30 am

Most conventional marketing techniques are either too expensive or unviable for SMBs and start-ups who wish to make it big. Inbound marketing for a long time was just one of the elements of the core marketing strategy of an organization. But as the digital…

Tips & How To’s

7 Questions to Ask When Looking for an Office Space for Your Startup

By | Mar 24, 2017 at 9:15 am

For startups, establishing your legitimacy as a business is a challenging and exciting phase. Setting up your first office space, for example, indicates that your business is getting on the fast track. It states that your brand is officially here – fresh and ready…

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Tips & How To’s

5 Simple Lessons to Keep in Mind on Your Entrepreneurial Journey

By | Mar 23, 2017 at 8:30 pm

You learn a lot of lessons in the entrepreneurial trenches. Whether it’s a stunning success or a miserable failure, these lessons can help you grow your company — and grow as an individual. Anyone who has ever started a company understands the extreme ups and downs,…

Interviews

Austin

Startups: Disrupt Yourself To Disrupt The Industry – Interview With Brian Solis

By | Mar 23, 2017 at 3:30 pm

While startups may think that Silicon Valley is the only place they should build a business and find funding, they’re wrong. Startup hotspots such as Los Angeles, New York, Denver, Phoenix, Austin, and more, are bubbling up all over the country and the money…

Tips & How To’s

The Top Car Safety Tech and Apps to Keep You Safe on The Road

By | Mar 23, 2017 at 11:20 am

There’s a lot of hype around self-driving cars and their ability to prevent accidents, save lives and free up people’s time. And while their widespread use is still many decades away, not all American drivers are ready for the technological leap. Waymo has said their cars will…

Healthy Entrepreneur

I Owe My Productivity to My Early Morning Workouts. Here’s Why.

By | Mar 23, 2017 at 10:30 am

Like the vast majority of us, I used to have a fickle relationships with exercise; on the one hand I knew that regular exercise could help me achieve my weight and strength goals. But on the other hand, exercise wasn’t always fun – especially…

Culture

4 Tips to Help Your Company Culture Attract Top Candidates

By | Mar 22, 2017 at 8:30 pm

As startup owners, my managing partner Andrew Fayad and I know too well the Catch-22 that can affect small companies. To excel, startups need powerful hires who are experienced and innovative, but it’s hard to entice executive-level professionals to swap name-brand careers for something…

Marketing

How Social Media Has Changed Marketing [Infographic]

By | Mar 22, 2017 at 7:00 pm

Social media is an affordable audience building tool that vastly influences an extensive network of users in the quest for products and solutions. As the marketing buzzword of the hour, social media helps marketers find the right segmented audience to hone in on qualified prospects….

Entrepreneur

4 Common Mistakes Writers Make When Profiling Entrepreneurs

By | Mar 22, 2017 at 5:50 pm

In the entrepreneur world, everyone has taken a different journey to founding their own business. However, in many cases, tech and entrepreneurial writers at times lump startup founders into a single category for the sole purposes of creating a story. We asked four entrepreneurs what common…

Marketing & Social Media

3 Foolproof Ways Modern Marketers Build Influence Through Education

By | Mar 21, 2017 at 8:30 pm

Modern marketers insist on being the voice in the room that forces everyone around them to stop and listen. However, reaching influencer status today is certainly easier said than done. With so many channels in a seemingly crowded marketing sphere, how can newcomers to…

Tips & How To’s

5 Questions Successful Founders Would Ask Fellow Entrepreneurs

By | Mar 21, 2017 at 7:00 pm

You have five minutes to pick a fellow successful entrepreneur’s brain. Would you be prepared to ask him or her a question? Time is precious, and it’s always nice to have some questions in mind in case you are ever given such an opportunity. We asked…

Healthy Entrepreneur

18 Sleep Tips That Are Backed Up by Science [Infographic]

By | Mar 21, 2017 at 5:50 pm

Getting a good night’s rest is imperative for budding entrepreneurs. While many startup founders believe that burning the midnight oil can improve their chances of success, dozens of studies have shown that a healthy sleep cycle can do wonders for your productivity. And if…

Tips & How To’s

3 Ways to Amicably Break Up With a Client

By | Mar 21, 2017 at 2:20 pm

Breaking up is never easy. Feelings get hurt, partnerships are dissolved, and everyone leaves with a bad taste in their mouths. However, it’s important to recognize when a client is no longer the right fit for your company. We asked three entrepreneurs what they think…

Remote work

The Top 10 Cloud Platforms for Virtual Startups [Infographic]

By | Mar 21, 2017 at 9:15 am

Running a startup is a great way to reduce expenses, tap into the global talent pool, and get things done a lot faster. A study conducted by Stanford reveals that work-from-home employees are generally happier, less stressed, and overall more productive than those working at…