Marketing

4 Simple Blogging Platforms You Should Know About

By | Jan 18, 2017 at 9:15 am

If you don’t already know, content marketing is one of the most affordable and effective means of getting your brand out there. And in an age where the internet is increasingly dominated by social networks, is it still worth it to launch a blog?…

HR and Recruiting

How Should You Measure an Employee’s Leadership Potential?

By | Jan 16, 2017 at 10:30 am

If you’re lucky, one of your everyday employees will demonstrate an ability to manage people, delegate tasks, and take responsibility for ongoing projects. As someone in management, one of your duties is to pick out which employees have the most leadership potential when future positions…

Tips & How To’s

Moving for a Job? Here Are the 7 Best Household Moving Companies.

By | Jan 14, 2017 at 10:30 am

Numerous moving companies operate within the United States. Thousands of moving companies are available across the Nation. We can see a high number of family-run moving companies in counties and small towns. The people that live in small towns prefer the personal element in moving…

HR and Recruiting

14 Things Job Hunters Can Do to Show Off Their Personal Brand

By | Jan 13, 2017 at 8:30 pm

It’s a new year and you’ve decided it’s time to move on and find a new position. Unfortunately, hundreds of other people have the exact same idea. So how can you stand out from the crowd and boost your personal brand to get noticed by…

Culture

Study: 78 Percent of Tech Workers Should Find a Better Job

By | Jan 13, 2017 at 10:30 am

Earlier, we mentioned a study showing that the average U.S. worker is underpaid about $5,ooo a year. It gets worse: New research indicates that a whopping 78 percent of all tech and engineering workers have a “compelling reason” to leave their current position or workplace….

Startup_Mixology_300x250

Marketing

10 Visual Content Marketing Statistics to Consider in 2017 [Infographic]

By | Jan 12, 2017 at 3:30 pm

With a new year ahead of us, marketers will be looking for ways to stay ahead of the curve. After all, a new year means new trends, new strategies, and new ideas to tackle in the marketing world. Visual content marketing is a field that…

Marketing

The Battle of the Marketing Strategies: Digital vs. Traditional

By | Jan 12, 2017 at 11:20 am

The 21st-century economy runs on the art of persuading people to purchase a product or service. However, in recent years, there’s been a gradual transition from traditional marketing to the digital mode of doing things. This has left many potential entrepreneurs and investors wondering…

Tips & How To’s

The 6 Essential Tools for Publishers in 2017

By | Jan 12, 2017 at 9:15 am

As the New Year gets rolling, it’s time to look at the tools publishers are using to get content in front of the right audience. What’s a waste of money and time, and what works? General trends expected for 2017 are an increase in niche,…

Marketing

This Is Why Your Webinar Strategy Is Failing

By | Jan 11, 2017 at 7:00 pm

Believe it or not, most business owners with regular webinars don’t know why they have a webinar in the first place. Answers range from, “It’s just a good way to engage with customers” to the more infinitely more frustrating “We think it’s really good for…

Marketing

4 Ways Founders Destroy Their Startups With Poor Marketing

By | Jan 11, 2017 at 12:50 pm

It’s no secret that startups are fragile entities and that a lot of things have to go the right way in order for them to survive and thrive. At the core of every startup, there has to be a superior product or service that…

Productivity

13 Gmail Hacks That Every Busy Professional Needs to Know

By | Jan 11, 2017 at 10:30 am

Whether you impulsively check your inbox every twenty minutes or put it off as long as possible, there are tools and tricks to maximize your productivity when it comes to email. With these Gmail hacks, you’ll spend less time following up on emails and…

HR and Recruiting

Can Your Employee Benefits Package Attract Top Millennial Workers?

By | Jan 10, 2017 at 4:30 pm

Every entrepreneur you ask will always say the same thing when it comes to succeed as a startup: “It’s about the team, not the idea.” The people that are helping you move forward are the ones that are going to change the trajectory of…

Data

The Evolution of Data Storage Technology [Infographic]

By | Jan 10, 2017 at 12:50 pm

Since 1950, the world has evolved from storing bits to envisioning a Yottabyte. The technology and formats used to do this have changed as fast as the data storage capacity. From punch cards to billing softwares, the world will soon be relying on atomic data storage….

Tips & How To’s

5 Reasons Why Startups Should Consider Website Localization in 2017

By | Jan 9, 2017 at 8:30 pm

Given their opportunities to go global and thrive in every corner of the world, website localization has become important for startups. As language is one of the major barriers for businesses, thriving in geographical markets requires implementing local languages in the marketing campaign. Localization is not…

Tips & How To’s

5 Training Tips For a Better Sales Force

By | Jan 6, 2017 at 8:30 pm

When it comes to sales, there is a lot of on-the-job training that needs to get done. In addition to book knowledge, sales is like being an athlete: No matter how good you are, you need to practice a lot if you hope to…

Tips & How To’s

The 4 Rules to Using Humor as a Business Tactic

By | Jan 5, 2017 at 10:30 am

Humor can be effective in marketing, but it’s important to understand who your audience is. For business owners, it’s tempting to play things on the safe side and strive to never offend a potential customer. Controversy is a good way to get attention, but…

Tips & How To’s

5 Tips To Prepare Your Ecommerce Site For Consumer Trends In 2017

By | Jan 4, 2017 at 7:00 pm

Website owners face new trends in web design, web development, and online marketing that impact their ability to reach target consumers every year. Although changing consumer demand affects every business, it has a particularly large impact on ecommerce sites that rely on online sales for…