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Tech Cocktail


DC’s ID.me Acquires Student Discount Platform Perkla

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ID.me – the McLean, Virginia-based company whose digital verification services enable members of various groups to digitally verify their identification and affiliation – has announced the acquisition of student discount platform Perkla. The announcement was made earlier today at Fashion Digital NY, the two-day event bringing together the most innovative startups in fashion and e-commerce…. Read more »



Feesheh Unites Arab Musicians with Online Marketplace

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Feesheh, a music startup from the Middle East, is about to graduate Batch 10 of 500 Startups with the goal of disrupting the music industry in the Arab world. “We want to be the culture for music, in a place where there isn’t any,” says Fahed Farraj, Co-Founder and COO. The word Feesheh translates to “plug”… Read more »


Big Data and Small Business: Tips for Success

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Many small businesses assume that they don’t have access to, or the ability to manage, big data. However, big data is not a resource limited to the enterprise. Using big data to enhance business operations and opportunities is something your competitors may already be taking advantage of to gain the upper hand. Small business owners… Read more »






Five Shopping Cart Mistakes That Will Drown Your Sales

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What’s the goal of every online business? Make huge sales. You must pay attention to some essentials in order to accomplish that task. Have a persuasive landing page. Write a compelling sales copy. Organize a smooth checkout process. This last one is especially important — carrying your customers from first to the last step without them… Read more »


7 Must-Have Tools to Become an Effective Content Writer

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Writing is an activity that demands a lot of time, effort, and ideas. Every writer has their own shortcomings when it comes to content composition. One of the reasons they fail to meet their deadlines is because they get stuck in creative ruts. Being in such state is what most authors trying to avoid. Whether… Read more »


Top 8 Ways to Ensure Your Crowdfunding Campaign Is a Hit

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Want to start your own business but don’t have the required funds? I bet you’ve already started looking at various funding options that can get you out of your rut. You’re also probably thinking of going the conventional way and approaching the bank for a loan. But have you considered other more modern and hi-tech… Read more »


How Your Online Business can Avoid the Startup Cemetery

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Entrepreneurship is on the increase in America – it is estimated that almost 13% of Americans set up their own businesses in 2012, which was the highest level of entrepreneurialism since 1999. This growth could be down to the internet – the number of shoppers choosing to buy online overtook the number of those spending… Read more »