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Tech Cocktail

5 Trends Driving e-Commerce in 2014

5trends_ecommerce

At this year’s Super Bowl, fans instantly knew where to go to buy that hot dog or grab a t-shirt, thanks to the NFL’s massive location-based marketing campaign. The league installed wireless transmitters throughout the stadium and Times Square that interacted with fans’ smartphones, so they could find all of the information they needed with… Read more »


CommuteStream Launches Network to Use Mass Transit Patterns to Target Consumers

commutestream

This week, Chicago-based CommuteStream launched a platform to offer brands a new way to reach consumers based on commute patterns. Using “Predictive Geo-Targeting” to display content based on individual rider travel routines and preferences, applications that collect transit data can use the patent-pending technology to display locally relevant advertisements to riders using their app. This… Read more »


The Value of a Secret: What Startups Can Learn from Silicon Valley’s Latest Obsession

secrets

Arguably the birthplace of corporate openness and workplace diversity, Silicon Valley has recently been plagued by the whisperings of its startups’ dirty little secrets. Thanks to Secret, the app that allows for the anonymous sharing of messages to one’s networks, the startup world is recently rife with confessions and revelations – none of which can be… Read more »


Cybersecurity Startup, ThreatStream, Raises $4M in Series A Round Led by Google Ventures

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Today California-based ThreatStream announced that it has raised a $4 million round led by Google Ventures. The Series A round also involved Paladin Capital Group, Cloudera CEO’s Tom Reilly, and Hugh Njemanze, former CTO and founder of ArcSight. ThreatStream is a SaaS-based cybersecurity startup that has created the Optic platform, a crowdsourced cybsersecurity intelligence solution that goes… Read more »


Who is SXSW’s Hottest Showcasing Startup? [POLL]

sxsw startups

There’s this tech conference held in Austin, Texas every year called South by Southwest.  Perhaps you’ve heard of it? Of course you’ve heard of it.  Because it’s been around for 27 years and continually getting bigger.  Because it’s home to world class parties, music, talks, and personalities.  Because if you’re a tech startup, it’s where… Read more »


Can eduCanon Impact Education Using YouTube in the Classroom?

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“The lecturing-in-front-of-the-room approach just isn’t the right way anymore,” says Ben Levy. Levy is a former middle school science teacher with Teach for America and – according to him – there is an increasing trend in education toward modifying teaching methods to accommodate the different learning styles of students. During his time in the classroom, however,… Read more »



Keep Tabs On The Olympics With These 5 Apps

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The Winter Olympics come once every four years and only stay for a couple of weeks. Most of the world watches these fierce competitions with dropped jaws and wide eyes as top athletes contort their bodies in crazy tricks and world-record speeds. Unfortunately, the world doesn’t completely come to a halt for these inspiring events, and… Read more »


8 Resources for Online Learners

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Do you want to use the Internet for something more substantial than tweeting and watching cat videos on YouTube? It would be a shame to waste all that potential without learning about the things that interest you, regardless of your age or the industry you work in. Social studies, anthropology, math, foreign languages… no problem – you… Read more »


How to Bring your App to Market

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You wake up in the middle of the night, drenched in a cold sweat. Shakily, you grab a pad and paper and jot down the ideas that are swimming in your head. Overcome by exhaustion, your head falls back to the pillow and you fall back asleep. The next morning, you wake up and read the notepad… Read more »




How to Level the Playing Field Using a Startup’s Advantages

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In any field, starting up a new business while surrounded by established giants can be a daunting task. Nowhere is this more true than in the field of software development, where—in today’s modern information age—you are essentially trying to set up shop right next door to the existing, well-established alternatives. Your physical location, as a software… Read more »



Looking for Love: 6 Apps to Help You Find a Date Tonight

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Around 44 percent of American adults are single, so there are more than 100 million potential Mr. or Ms. Rights in this country alone. You probably won’t meet them knocking back beers, as only 9 percent of men and 2 percent of women have started a relationship at a bar or club. In the digital age, you’re… Read more »


JobHive and Push Genius Win Tech Cocktail Week’s Hottest Showcasing Startup

jobhive pushgenius

Last night was Tech Cocktail Week’s Mixer and Startup Showcase at The Gold Spike.  As always, we held our Hottest Showcasing Startup series, including the pre-event Reader’s Choice online poll, as well as the Best Pitch award, as determined by the Live SMS poll. Your winners are below. Tech Cocktail Week’s Hottest Showcasing Startup – Reader’s… Read more »