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Tech Cocktail


Tim Hines of Business Traveler Social: Find a Technical Cofounder!

SocialBeta

I’m an “idea man.” I’m really good at brainstorming remarkable, new thoughts into this world (a TV show about narwhal fairy princesses!). The problem, however, lies in the fact that I’m utterly inept when it comes to actually making these ideas a reality. Paul Allen, the cofounder of Microsoft, actually wrote a memoir bearing the same… Read more »


Reading Glue: Providing Reading Strategies That Stick

ReadingGlue

The ability to read is the foundation that helps children unlock nearly all other learning. However, literacy rates in America show an urgent need to help children improve – experts estimate that almost 40 percent of US 4th graders are not even at a basic level of reading proficiency. That’s why Reading Glue hopes to make… Read more »


Jeff O’Hara and Edmodo: Build Tools That Support the Needs of Your Users

TC_Conversations_JeffOhara

By the end of the following school year, all students in the United States must meet the “proficient” level or above on state standardized tests per the requirements under No Child Left Behind. You read that correctly: ALL students. One hundred percent of American students must pass their state standardized tests regardless of socioeconomic background, learning disability,… Read more »


Social2Step and The Importance of Rewarding Employees

Social2Step

The success or failure of a company can sometimes come down to the culture of the company itself. Oftentimes, this culture is molded largely by how a company recognizes and rewards its employees. I once worked for a company that rewarded us with a day when we made ice cream in these soccer ball-like contraptions (that… Read more »


PageLines: A Drag-and-Drop Design Editor for Your WordPress Blog

PageLines

The last time I created a WordPress blog, I spent hours scouring the free themes to find the perfect design. I customized colors, deleted columns, and changed background images. Then, when I finally thought I found the perfect template, I discovered one silly deal-breaker of a feature that I couldn’t change. I suspect this experience… Read more »


Sportech Labs: Patience is Necessary for Success

Sportech

When you were younger, you were probably told by someone that “patience is a virtue” and that “good things come to those who wait.” Well, I suck at waiting, and my need for instant gratification (often in the form of Taco Bell) is probably the reason behind my not running a startup at this very… Read more »


Lessons from Coupla: Research Your Users, Don’t Trust Your Intuition

Coupla

Despite seeing some decrease since the 1980s, the United States continues to have one of the highest rates of divorce, at a rate of 3.6 percent per 1,000 people in 2011. That translates into 50 percent of first marriages ending in divorce, and even higher rates for sequential marriages. For Coupla cofounder and CEO Adam Kramer, these numbers matter. It’s… Read more »



How to Get More Users: Lessons from Pick2Pay

Pick2Pay

The average American carries between three and four credit cards (technically, that number’s around 3.5, but I dare someone to charge their dinner on half of a credit card). More importantly, according to Srikanth Deshpande, “An American household could leave up to $600 on the table in credit card rewards every year” – that’s essentially… Read more »


From TweetPhoto to SlimSurveys: How Running One Company Laid the Foundation for Another

SlimSurverys

In life, some of us have initiative, and some of us have Initiative. If the distinction isn’t clear: presuppose that a capitalized letter on a common noun denotes “[noun] to a greater extent” or even just “[noun] squared.” For the cofounders of SlimSurveys, this Initiative comes in the form of starting a company…using lessons they learned… Read more »


4 Reasons to Use IntroHive in Your Sales Division

Introhive

It pays to be well-connected – at times, quite literally. Being in sales is competitive, and it takes some good strategizing to be successful at it. I mean…not that I would know personally, since once I tried to sell Do-Si-Dos to a cousin in the Girl Scouts, but many of my friends have shared the frustrations associated with… Read more »


Brandisty: How Tiny Factory Came Upon Brand-Asset Management

Brandisty

Why is this in #3A5FCD, when it should be in #436EEE? Can we make this 400px by 200px? Now, what if we cross-multiply this, take its derivative, package it under LoGo_finalversion27461a.2, and take it to The Cheesecake Factory to hide underneath the strawberry cheesecake? Managing your brand can be tedious; Brandisty aims to reduce the stresses… Read more »


Improve Your Productivity With OneTab

OneTab

Are you notorious for having at least five tabs open at a time while browsing the Internet? With OneTab, you can condense all of your tabs into a single to-do list to help you become more productive online. Not only does having multiple tabs open while surfing the web slow down your computer’s memory, but… Read more »


Spinnakr Launches, Raises Funding from 500 Startups, Andreessen Horowitz

Spinnakr

Today, DC and Silicon Valley startup Spinnakr launched in public beta and announced an undisclosed amount of funding from Andreessen Horowitz, 500 Startups, Point Nine Capital, and others. Spinnakr takes a new approach to analytics. While traditional web analytics offer complex graphs and reports that only a data scientist can truly decipher, Spinnakr distills the… Read more »