Tips & How To’s

How Startups Are Using Influencers to Improve Marketing

By | Dec 11, 2017 at 7:15 am

The holiday season is a key sales driver for many businesses, but it’s not just brick-and-mortar stores that are ramping up their sales efforts this season. With the right tools and the right hustle, startups can also tap into the power of influencer gifting…

Tips & How To’s

6 Strategies for Getting People to Invest in Your Business

By | Dec 10, 2017 at 2:30 pm

Startups need capital. Whether it’s from their own pockets or a venture capitalist, a little money can go a long way for new companies looking to make an impact. But how do you make sure that your startup is attractive enough for people to…

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Data

4 Things to Know About Applications of Big Data in Ecommerce

By | Dec 10, 2017 at 10:30 am

In today’s fast paced world, growing a business empire is a monumental task. But if any budding entrepreneur is setting his or her sights on making a name for themselves and their company, they should get all the help they can. So when it…

Tips & How To’s

4 Ways to Start Scaling Your Startup Through Outsourcing

By | Dec 9, 2017 at 12:45 pm

Scaling your startup can be a major challenge if you try to take on too many responsibilities yourself. Because of this, many of the most successful startups outsource key tasks to increase their efficiency and reduce operating expenses and risk. Here are four areas…

Marketing

5 Ways Startups Are Screwing Up Inbound Marketing

By | Dec 8, 2017 at 5:00 pm

As a startup, bootstrapping your marketing efforts is everything. And while we hear all the time about growth hacking or utilizing new technology to help make marketing easier, that doesn’t account for much if you don’t have a solid inbound strategy already in place….

Tips & How To’s

NYC

8 Sales Hacks to Use When Attracting Government Clients

By | Dec 8, 2017 at 8:30 am

Selling to local, state, or federal governments can be a long, arduous process. Municipal and statewide statutes mean there is strict regulation on public sector funds. State and local agencies each have their distinct purchasing guidelines and practices, making a pre-planned, one-size-fits-all strategy challenging…

Tips & How To’s

5 Ways to Build a Transparent Relationship With Your Investors

By | Dec 8, 2017 at 7:15 am

One thing that has struck me as interesting for quite some time, and especially over the last several months, is the hesitation that exists within us to reveal uncomfortable information. Whether it has to do with an everyday company decision or a compounding, lingering…

Culture

San Francisco

Buffer Reaffirms Salary Transparency, Benchmarks Cost of Living

By | Dec 7, 2017 at 12:20 pm

This week Buffer, the social media management platform, reaffirmed their dedication to being a transparent organization and along with it fully public salary information on every employee. While this in itself is not news, the company has shared their salary details for the past…

Energy

7 Creative Ways Companies Recycle Old Tech Equipment

By | Dec 7, 2017 at 8:30 am

According to Earth 911, the United States produces more e-waste annually than any other country. The amount of electronics that Americans throw away every year? 9.4 million tons. And if we recycled one million of those laptops, it would save the energy equivalent to the…

HR and Recruiting

San Francisco

5 Cheap HR Tools to Help You Hire the Right Team

By | Dec 7, 2017 at 7:15 am

Who doesn’t love a good underdog story? In the startup community, we’re seeing a parade of underdog disruptors trying to change the way people work and live. And while we as consumers benefit from disruptive innovation and the competition it brings, we also love…

Productivity

Chicago

8 Ways to Make Your Weekly Staff Meetings More Productive

By | Dec 6, 2017 at 7:15 am

Meetings can lose focus if someone isn’t getting a handle on the commentary and can drag on way too long. While meetings are necessary, they can become more productive. We asked eight YEC entrepreneurs is they even have a bunch of meetings and what…

Productivity

NYC

8 Tech Tools to Help Improve Your Bottom Line

By | Dec 5, 2017 at 5:00 pm

Technology has completely changed the way that many companies approach their work, but are you taking advantage of all the resources that are available to you? Today’s tech tools can help your company with everything from sales and customer acquisition to productivity and employee…

Social Networking

San Francisco

Don’t Underestimate the Power of Introductions

By | Dec 5, 2017 at 7:15 am

I only met Ron Conway once. He was an early investor in Datahug and when I met him it was at his home in San Francisco. This was not your normal investor meeting. It was all about introductions and understanding who I wanted to…

Productivity

Denver

Why “Inbox Zero” Isn’t Worth the Hassle

By | Dec 4, 2017 at 6:30 pm

In the last few years everyone has become obsessed with the concept of Inbox Zero. Inbox Zero is exactly what it sounds like, to have zero emails in your inbox. As if somehow seeing the message “there are no more messages to read” means…

Tips & How To’s

London

When to Jump in as an Early Adopter

By | Dec 4, 2017 at 8:30 am

If you’re a business owner or entrepreneur, chances are that risk has become an integral part of your life. From how to calculate risk, how to mitigate it, and when to take it, each day is all about ensuring that you’re making the best…

Culture

DC

How to Become a Renaissance Leader in the Startup World

By | Dec 4, 2017 at 7:15 am

The phrase “Jack of all trades, master of none” is a common maxim for leaders spread thin by their interests. “Focus or fail” is the prevailing career advice, and leaders are repeatedly told that specialization is key to success. But is there another way…

Tips & How To’s

5 Questions to Ask Before Launching a Prototype for Your Hardware Startup

By | Dec 2, 2017 at 12:45 pm

Launching a prototype for a hardware startup is akin to spreading a beta version of the software for prospective clients. It’s an essential step between the idea and product, and this step will primarily affect the chances of your success in the hardware business….