Cross-platform Mobile App Development – Good or Bad

September 20, 2014

4:00 pm


We have seen cross-platform playing conjunctive role in the domain of mobile app development. It has gained a great value in the times when people crave for online presence and mobility drives the ways of communication. All that popularity and assured space comes from the way it falls in to commit to a larger role and penetrate better with the mobile dynamics.

Still, there are many things still pending approval from people who use them, and this makes the existence of cross-platform apps kind of ‘secondary’.

There are many things already told and shared by experts on this and we have seen a lot of them impacting the change.

So, going with cross-platform is a good idea or a bad idea. Unless we come up with a stand made for each point in favor or against, we will not be able to know the purpose behind having, using or even bringing up the cross-platform facility.

The Pros of Cross-platform mobile app development:

Code is reusable:

This is what we know Hybrid mobile technology for primarily. You just need to write code once and apply it to all the platforms. Simply put, you just develop one program and use it for all the platforms you want to see your app working with. Even better, if you want to use it in bits in later projects, you are allowed to even do so.

Easy access to Plugins:

All the major Cross platform frameworks like PhoneGap and Appcelerator allows you to use extensions and modules that can be used with different services and tools to enhance your app’s functional validity and range.

Easy to develop:

Only a developer who has worked on these frameworks can imagine how easy it is to jump in and use. HTML 5 and CSS 3 is supported by most of the cross platform frameworks which makes its really easy to work out more plans together for all the platforms without worrying about the consistency and quality.

Reduced cost:

Does anyone need an explanation here? As you are just paying for an app that would support all platforms you are saving on all the cost which would have been a case when you had hired developer specific to that ecosystem and paid for skills separately.

Support for Enterprise and Cloud Services:

Frameworks like PhoneGap, Sencha and Titanium allow you easy integration of cloud services. That simply means, when you have coded Exchange Integration the program will automatically work on different platforms you have coded it for – integrated with cloud services like Salesforce and AWS.

The Cons of Cross-platform mobile app development:

Might not support every feature:

Now this is a serious problem with Hybrid apps. You just can’t expect every feature or module of Google, Microsoft or Apple to support the frameworks you develop the cross-platform app on. There are many restrictions put on accessing various facilities and this makes it highly uncertain to have some features there.

Tool restriction:

The development tools and suits you otherwise use with the cross-platform supporting frameworks can be something not supported by the platform conventions. This might make you use the native IDE like XCode for ions to get that particular task completed.

Code running could be sluggish:

The speed with which codes run and process can face speed issues at times. This is experienced by developers applying the cross-compliance process and has been reported to be quite much there with all the options we have with hybrid development.

Lacks graphics and 3D support:

Yes, there are sometimes serious quality issues faced by hybrid apps with graphics and 3D display. Thanks to game centric platforms like Unity that helps cover this gap.

Vendor Lock-In:

Most of the frameworks you would see use their own sub-set of JavaScript. This means if you want to shift to some other framework in future you would have to do struggle keeping it perfect with the new arrangements.


We all know Hybrid mobile apps have to face the rage of the ever advanced and authentic technology that native application development has to offer. This also has a bad effect on how we acknowledge the technology and how we compare it with what we have been seeing over the years. But, one thing makes cross-platform survive all that and come out brilliantly as a mobile solution, smart communication and resourceful plan – and that is the utility and range it offers with fast and cost-killing solutions.

Further, as far as the quality is concerned, even a hybrid application would consider the platform’s needs it is targeting. A mediocre cross-platform looks just the similar everywhere. For example, if your Android app has navigation tabs at the bottom of the screen, iPhone style, you're doing it the wrong way. So it is more about how you apply things. Cross-platforms apps have their own pros and cons but you can do away with many of the limitations by knowing them and hiring the right resource to help you out with your app.

Did you like this article?

Get more delivered to your inbox just like it!

Sorry about that. Try these articles instead!

Sumit Garg is a Project Manager and Technical writer at MobilePhoneApps4U - a leading mobile app development company, which provides mobile app development services for all major mobile platforms like iOS, Android, Windows and Cross-platform.