GoDaddy has some nice features, but is far too restrictive for us to recommend as highly as other services. GoDaddy is one of the biggest website builder and domain hosting companies in the world with 17.5 million users. It hosts a remarkable 76 million domains. While most website builders advertise on podcasts or YouTube videos, GoDaddy, on the other hand, likes to advertise during the Superbowl and sponsor Nascar racers - just another sign of its serious brand clout. With deep pockets to invest in its platform, GoDaddy also has some excellent customer support on offer.
As we mentioned above, GoDaddy’s Artificial Design Intelligence function is impressive and the templates it generates look pretty good. GoDaddy also generates specific text and images which will fill out your templates. While it’s likely that you’ll end up deleting this content, it can be really helpful in starting out if you’re not certain what you’re going to fill your site with.
When you come to edit the content on your website, you’ll find GoDaddy’s sidebar based page and content editor easy to get to grips with. It explains each element in jargon-free terms, and you’ll be able to see all of the changes you make in real time.
Adding elements to each page is very easy – simply click the big + button and you’ll be presented with a list of potential additions which are tailored to your site. So if you’re running a restaurant website, menus or reservation forms will appear at the top of the list before, say, text boxes or a PayPal donation button.
GoDaddy expanded its capacity for in-house visual content creation in July 2021 with the introduction of GoDaddy Studio (formerly Over). This feature is available to all GoDaddy customers at no extra cost and is packed full of lots of really useful tools to aid with content creation.
For instance, there's a broad selection of curated templates for you to choose from that can then be customized with your own copy, images, and colors. The Studio can help you excel at all sorts of tasks, from creating business cards to product posts for your website.
GoDaddy Studio will really expand your digital marketing horizons; it can help you build branded content for social media, create YouTube thumbnails and channel banners, and design Instagram adverts. For users who've used similar content creation tools before, there is increased capacity to customize with fonts, royalty-free photos, and graphics. There's also a handy suite of image-editing tools – so there are very few instances where you'll have to go off-site to find a design function or feature you need.
This is all well and good, but it's fair to say GoDaddy Studio still lags behind other software like Canva, which also lets you create visual content for your website or social media page but has many, many more features, is marginally easier to use and integrates with other apps and programs.
Yes, GoDaddy does have a completely free forever plan that can help you get a website live without the cost. Obviously it comes with a few caveats, like a lack of features and limited integrations, but still, it's a great deal if you just want to get a page up and live right away.
This plan allows for access to stylish templates, basic analytics, content creation, and limited email and social media marketing built in. Plus, you'll still have access to the company's 24/7 support as well as an SSL certificate to ensure security on your site.
The Basic plan from GoDaddy costs $6.99 per month and is aimed at those looking for a more robust website for personal use. You'll be missing some great features from the more expensive plans, like SEO and ecommerce, but you'll have your foot in the door for your online presence.
This plan comes with on-the-go editing, a business email (for the first year), analytical and guidance tools, and some limited social media and email marketing features. Plus, as with all plans, you'll still get that 24/7 support that can help with beginners.
The Standard plan from GoDaddy costs $10.49 per month and is primarily aimed at helping new businesses establish a presence online.
Compared to the Basic plan, it does add much other than SEO help and a few extra email marketing sends, as well as social media accounts and posts. The modest price bump could be worth it though, particularly if you're planning on scaling your company to be able to reach as many people as possible down the line.
The Premium plan from GoDaddy costs $13.99 per month and it represents the perfect plan for growing businesses that are scaling a bit faster. Unlike the last two plans, it adds a lot for the money, so it's worth considering if you're larger than a simple small business.
For one, the Premium plan adds a vast array of appointment setting functionality, like repeat appointments and group events, so you can build out your client base even more. Plus, you can connect unlimited social accounts and send up to 25,000 marketing emails.
The Ecommerce plan from GoDaddy costs $17.49 per month and is for businesses looking to launch an online store with their website. This is the only GoDaddy plan that offers ecommerce functionality, so don't let those lower prices fool you; this is the plan you need to sell your products.
In addition to all the features found in previous plans, you'll get access to product listings, flexible payment and shipping options, social and marketplace selling, and promotional features. Simply put, if you're looking for an ecommerce website builder, you need this plan.
Number of templates
Overall score based on features, value, support, ease of use, and customer score
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BEST ON TEST
Best overall website builder
Best for growing businesses
Best for setting up quickly
Best for businesses on a budget
Best for beginners
Best for well-rounded, comprehensive websites
Best for ease of use
Best for a blog or publishing site
Best for multilingual sites
14-day free trial
30-day money back guarantee
14-day free trial
30-day money back guarantee
$9.99 per month
$6 per month
$14 per month
$9 per month
Starts from $4
$5 per month
GoDaddy: The Verdict
If we’re honest, there are much better website builders than GoDaddy – such as Wix, Weebly or Squarespace – for pretty much every application you could think of.
If all you want from a website builder is the ability to construct a website, no matter how unoriginal, and the capability to talk to a support agent on the phone, whatever the hour, GoDaddy might be the right choice. However, if you want all the benefits of a slick, modern website builder, look elsewhere.
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