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Tech Cocktail

5 Things Journalists Want to See in Your Email Subject Line

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A study released yesterday by Fractl and BuzzStream asked 500 writers and editors from publications like Fast Company, Mashable, Forbes, and USA Today how they want to be pitched. I’m sure those 500 media professionals relished the opportunity to complain, as journalists often do. Luckily, complaints to them are tips for entrepreneurs – tips on… Read more »


This is How You Should Market your App

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This summer it was announced that in the iTunes App Store alone, there are over 1.2 million apps available for downloading. If you plan to launch an app, it’s not enough to have the most beautiful interface and innovative product. If no one knows about it, you’re just another one of the 1.2 million, a number that’s… Read more »



Griptipz Raises 85% of Kickstarter Goal in 24 Hours With Protection for Hand-Held Devices

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If you have dropped one of your devices before, or have been known to be a little bit clumsy, this product is for you. Colorado-based startup Griptipz offers users of tablets, e-readers and large format phones a new, natural way to secure devices in their hands. Griptipz are soft, self-adhesive, ergonomic designed bumpers applied by the user… Read more »


D.C. Using Data to Envision Bike Lanes of the Future

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One bike every 13 seconds. One-hundred fifteen bikes in a 15-minute period. That’s what newly-installed bicycle sensors recorded during a recent evening rush hour on the 15th Street cycle track in Washington, D.C. – a massive number, considering the bike lane itself is just two years old. Darren Buck, the head of the Washington D.C…. Read more »


Webviews and In-App Browsers: What You Should Know

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Webviews can produce unexpected results. This is an understatement. And I bet you’ve seen it happen more than once: an article referenced in your Twitter feed looks pretty interesting, but when you click on it, you’re not able to view it. INTERNETZ! I just want to get my read on before I can get any other… Read more »


Shutterfly Inc. Acquires Shark Tank-Backed GrooveBook

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GrooveBook, a mobile photo book app subscription service that sends customers a keepsake book of their mobile phone photos each month, announced that it was acquired by the manufacturer and digital retailer Shutterfly for $14.5 Million. The acquisition includes an upfront purchase amount and a future performance-based earn-out. Fans of ABC’s Shark Tank will recognize GrooveBook, since the… Read more »


Your Sales Strategy: Three Ways to Get on Your Client’s Side

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One of the biggest mistakes made in sales meetings is rushing into the pitch. With no regard to the client, the salesman starts spewing off about their company and product. They then ask the customer for their business and hope they did a good job. This is a Russian roulette strategy when it comes to… Read more »


10 Steps to Keep Projects on Track

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Given the recurring fact that incomplete projects are the norm rather than the exception, project management success might simply be defined as finishing a project. However, despite the enormous difficulties in projects actually going according to plan, organizations still expect quick, inexpensive, high-quality work. Consequently, the only way to avoid project failures – poor quality… Read more »


Basecamp Shortcuts: Optimizing Project Management

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Quite wisely, Cafe Quill notes that even though we do have a lot of project management tools to choose from, “a common and frustrating problem using any tool is that the vast amount of available pages and functions offers more choice, takes up more time and ultimately, counters productivity.” Ugh, tell it, friends! So they… Read more »


Three Ways to Help Close a Sales Meeting

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As a startup cofounder, I am constantly traveling around the country to meet with Universities and bring Alumnify to their institutions. Like any salesman, I’ve heard more “no” more times than “yes”. However, I pay very close attention to exactly what I’ve done to get that “yes”. Here are a few tips that have helped… Read more »


Avoid These 5 Top Mistakes in Implementing Enterprise BYOD

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Bring Your Own Device (BYOD) has become a hot topic in recent years. It’s been said to boost employee productivity and morale as they have the freedom to work with the devices that they love and choose to use. But are you doing everything that you can to make BYOD in your workplace a success?… Read more »


Everything You Need to Know about Google’s Latest Algorithm Update

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Developed in the early 1990s, search engines are systems that search for and identify information on the web. Originally, search engines operated by web crawling and indexing. Searches were performed using keywords. With these keywords, search engines extracted search engine results pages (SERPS). Search engines continued to develop through the ‘90s from Archie (the very… Read more »


6 Steps to Selecting CRM Software for Your Nonprofit

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Startups know that CRM software is an important tool in managing the sales funnel, the relationships, and many important, trackable aspects of the business. So how can non-profits make sure that they are implementing their business model into the selection of this software? John Suffern of Lumity published this post to help with the process. Here… Read more »