Tips & How To’s

The Biggest Reason a Startup Pitch Is Like a Job Interview

By | Aug 26, 2016 at 10:20 am

You sit down across from an imposing businessperson. You take a deep breath in your button-down shirt. It’s just a job interview, you tell yourself. No wait, it’s a startup pitch. Regardless, there’s just one main thing you need to remember: Avoid the Interview…

Tips & How To’s

3 Tips for Startups Seeking Employees

By | Aug 25, 2016 at 9:00 pm

Starting a new business is what being an entrepreneur is all about, but every successful entrepreneur knows they can’t do it alone! Often a team is needed long before finding financing and putting your product on the market. Your startups needs to start seeking employees. But…

Marketing

The Key Dos and Don’ts of Influencer Marketing

By | Aug 25, 2016 at 9:08 am

Every niche has its influencers – they may not be Michael Jordan pushing Nike or Ellen  DeGeneres pushing CoverGirl makeup. But in their specific niche, they are respected, and their opinions are valued. Consider, for example, Neil Patel in the niche of content marketing….

Marketing

The Importance of Video When it Comes to Marketing

By | Aug 24, 2016 at 6:00 pm

The goal of all businesses is to achieve self-sustainability and growth. In order to achieve these goals, you need a well-planned marketing strategy to back its services. A properly developed marketing strategy helps businesses reach out to their target audience and educates them regarding the solutions that…

Tips & How To’s

5 Considerations Before Launching a HealthTech Startup

By | Aug 24, 2016 at 11:04 am

Healthcare is a hot niche. And healthcare tech is even hotter. Why? Because the healthcare industry still lags behind others in using technology for many of its functions. If you think about venturing into healthtech, consider the following points first. What Are the Trends?…

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Tips & How To’s

The 5 Best Software Suites for Startups

By | Aug 23, 2016 at 7:00 pm

Running a startup is difficult. You will find it encouraging, rewarding and satisfying to be your own boss, but you may also be frustrated when things don’t run smoothly. These business software suites can help make running your new business a little easier, which…

Marketing

7 Little-Known App Marketing Strategies That Drive Downloads

By | Aug 23, 2016 at 9:45 am

Are you looking for clever, little-known app marketing strategies that can drive thousands if not tens of thousands of downloads a day? With cost-per-install campaigns continually rising, marketers must find alternative, cost effective channels to get their apps in front of users. Here are…

Tips & How To’s

10 Rules for a Remote-First Startup

By | Aug 23, 2016 at 9:00 am

The Bay area is leaking workers: thanks to high costs, startups are finding new locations along the West Coast, like Phoenix, to set up shop. But that just makes costs worse there. But come on, guys. You’re missing the point of the internet-connected tech world:…

Tips & How To’s

Match Game: 3 Tips for Selecting Tech Startup Advisers

By | Aug 22, 2016 at 9:00 pm

When you’re in the startup stage, everybody has advice: Do this, don’t do that, look out! Knowing which voices to listen to and which to block out can make or break a young tech company. Knowledgeable, experienced tech startup advisers can help in that process….

Tips & How To’s

6 Factors for Determining Where to Start Your Ecommerce Business

By | Aug 22, 2016 at 11:06 am

An eCommerce business is often little more than a dream, a network of laptops, and a virtual product or service. Yet no matter how internet-based a startup may be, it will still need to be based somewhere in the real world. Thus, in a…

Marketing

5 Content Marketing Ideas for Health Tech Startups

By | Aug 22, 2016 at 10:25 am

If you are in charge of the content marketing efforts for a healthcare technology startup, you have lots of challenges and opportunities facing you. Before you start your content marketing efforts, check out these strategies. Add a Human Touch One issue that vexes businesses…

Product

3 Steps to Outsource Product Development

By | Aug 22, 2016 at 8:15 am

In-house software development can be expensive.  Skilled programmers can demand handsome salaries and are often very difficult to find. Assuming you do find skilled programmers your company may not have the knowledge or expertise to successfully manage and bring a product to completion.  Going…

Tips & How To’s

3 Ways to Work Fewer Hours at Your Job

By | Aug 19, 2016 at 3:00 pm

Critiques of the workaholic environment in the U.S. are common: Even though the U.S. is only the fifth most workaholic country by some rankings, “Americans are definitely workaholics,” Cullen Murphy, editor-at-large for Vanity Fair, after the magazine ran a study finding that 63 percent of…

Marketing

The Bootstrapper’s Guide To Content Marketing for Startups

By | Aug 19, 2016 at 12:35 pm

Content marketing is considered one of the most affordable ways to drive traffic and ultimately revenue to your startup. However, when you give it a closer look, you may discover the “not-so-hidden” costs of producing and promoting your own content. Great writers charge respective rates for…